Itronics Inc (ITRO)

[Wait2C]

Sorry guys -just catching up on some I missed.
Fed, i got a little different take on dealing with the Big Box stores and pilot stores but agree. Maybe the difference is in the products but HD did do a pilot test on a small set of stores and Wmt did as well. Big Box work off a Plan-O-Gram and the dollars generated per foot print (square footage a product consumes of floor space). As for an example, area AxB in spring holds rakes and shovels but in winter AxB may hold snow blowers. If a new product were to be test marketed in area AxB for spring such as GNG and the EOY analysis proved that GNG generated more sales $$ per square foot than the rakes and shovels. Well there you go. I agree and you are dead on that from that point you better have all your ducks in a row on supplying all locations. As far as Wmt, I have been to Bentonville and sat across the table from a DMM. Stay away from Wmt. Too many mandates and to many consecions. I honestly believe the DMM I was across from could squeeze the proverbial poot out of a buffalo nickle. Volume and product veloicty would be a wonderful thing but it would be less painful to just poke youself in the eye with a sharp stick.
At the end of the day IMO you are correct. We got to crawl before we walk and walk before we run. It should start with baby steps. Sustainable baby steps.I also like the thought process, enthusiam and gusto. IMO let's crawl first before we shoot ourself in the foot.