AOL initiated equal weight, $30 target, at BarCap
Dec. 22, 2009, 6:09 a.m. EST
TEL AVIV (MarketWatch) -- AOL Inc., the New York Web-services provider, was initiated equal weight with a $30 price target at Barclays Capital. Analysts Douglas Anmuth and Ronald V. Josey said in a report dated Tuesday that AOL's "[current] valuation appears attractive." But AOL "also has structural challenges related to the declining access business and user metrics, and its strategy of differentiation through content creation and more vertical sites will be difficult in an increasingly competitive online advertising space," the analysts wrote. AOL shares closed on Monday at $23.28. So the price target indicates 29% upside potential.