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Friday, November 06, 2009 10:24:18 AM
I've never bought a cleaning supply based on an informercial. When I think of buying cleaning supplies, I usually purchase them at walmart/grocery store. Seems like the most important step for pak-it at a consumer level would be to get picked up and sold by a major distributor such as walmart. Also, products such as swiffer wet jet use refill bottles of liquid cleaner, items such as this are prime for being replaced by packets that users place in the unit and just add water. Why not either work with those companies to license the pak-it technology, or at least sell pak-it products aimed at those specific markets, (such as refills for swiffer wet jet, etc.).
Consider orange glo/oxi clean and its pitched infomercials, they eventually got picked up by walmart and went from 22 million in sales to 225 million in 2 years.
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