Digital Brand Media and Marketing Group Inc (DBMM)

[CashFXGroupPowerTeam]

Response from Dominic to Shareholder Question Regarding Broadband/Studio:

Question:
On the broadband/studio side of the business, can they provide any details about how these would generate revenue? How would they incorporate this "exclusive technology" to generate income?

Thanks for any help.



Answer:


The two areas you've highlighted are are components of the NMTV Business Plan, but we don't regard them as products, but as product components. When the business plan is published with the Super 8k, you'll see that we're focused on some very specific products for some very specific markets and the use of both studios and broadband streaming technology is essential in delivering those products. But, please do not expect to see those items as stand alone products.


"Dominic covered this in his presentation on the conference call when he gave the example of how the broadband technology would be utilized."

To summarise: the streaming technology will be built into each and every product and platform that NMTV delivers and will be one of the items that give its platforms competitive advantage. Content delivery networks (CDN) are facing margin pressure as their customers play one supplier off against the other to reduce prices. Users can do this right now, because the networks can still handle the volume of traffic without needing to multicast. But, as volumes increases, the ISPs and telcos will need a more efficient way of delivering media or risk their networks crashing under the volume of traffic. NMTV's technology is the solution they will be looking for. All CDNs are trying to add value right now to differentiate themselves and build extra function into their propositions to protect margins. NMTV's view is to focus on selling only the value adds using our streaming technology as an enabler, not a product in its own right.

At this moment, we do not intend to sell broadband or the ability to stream as a stand alone product, but if the business environment consolidates the BP is "evergreen" and NMTV will adapt and be at the cutting edge.

If it makes revenue sense to become a product, then it will be. Until then it is a component part.