pisa, you and Stock-Whisperer provided some essential information that was not in today's PR. When I read it my first thought was, "where's the synergy?" What brought MEVT and IMCO together?
Stock-Whisperer pointed out that Trahan and Baldwin both had building experience in the Caribbean. OK. So MEVT will be marketing IMCO products to the building industry in the Carribean .. Good! There's some synergy!
pisa, you linked both men to the Caribbean and to Canada. IMCO is Canadian based. More synergy.
A well written PR should not be a game of "Connect the Dots". I'm glad to see MDVT releasing news, but his PR did not generate a lot of interest. Despite the fact that it has the potential of being major news. If it had been better fleshed out, readers could have seen what brought MEVT and IMCO together and likely realize what a good fit it is.
This post is meant to be constructive. I hope that anyone that may have Management's ear will pass on my thoughts.
B2B
