![](https://investorshub.advfn.com/uicon/33511.png?cb=1696427377)
Saturday, October 03, 2009 5:23:49 PM
...but rather on the ecosystem's back-end clearing house, with each and every click thru, on every single 1d/2d barcode across NeuStar's 700 worldwide carrier distribution network AND the multitude of Brands that will be on the PWC super-highway, all of who include these Advertising, Marketing & Media Agencies behemouths working directly with NeoMedia:
1a.) Arvato - owned by Bertelsmann AG Worldwide Media - the largest intl. Ad Agency worldwide:
http://en.wikipedia.org/wiki/Bertelsmann
http://www.bertelsmann.com/bertelsmann_corp/wms41/bm/index.php?ci=99&language=2
List of assets owned by Bertelsmann AG:
Europe
Arvato
Mohn Media Gruppe
Prinovis - JV with Axel Springer AG and Gruner+Jahr AG
Sonopress in Germany, North America, Latin America, South Africa, Australia
arvato services
arvato systems
arvato mobile
empolis
Direct Group
Bertelsmann BookClub (China)
Bertrand (Portugal)
BMG Music Service
BOL China
BOL Great Britain
BCA Great Britain
Bookspan (USA) (50%)
Architects & Designers Book Service
Behavioral Science Book Club
Black Expressions
Book-of-the-Month Club
Children's Book-of-the-Month Club
Computer Books Direct
Country Homes & Gardens
Crafter's Choice
Discovery Channel Book Club
Doubleday Book Club
Doubleday Large Print
Early Childhood Teachers Club
Equestrian
The Good Cook
History Book Club
Intermediate & Middle Grades Book Club
The Library of Speech-Language Pathology
The Literary Guild
The Military Book Club
Mystery Guild
One Spirit
Outdoorsman's Edge
Nurse's Book Society
Primary Teachers' Book Club
Reader's Subscription
Rhapsody
Scientific American Book Club
Science Fiction Book Club
Circulo de Lectores (Spain)
Círculo de Leitores (Portugal)
Der Club (Germany)
Donauland (Austria)
ECI (Netherlands)
France Loisirs (France)
Quebec Loisirs (Canada)
The BookClub (Korea)
CDnow
RTL Group (90%) which owns...
Internet
M6
RTL.de
RTL.nl
sport.de
turbo.fr
Programming and Distribution
Fremantlemedia
25% of Sportfive
teamWorx
UFA Film & TV Productions
Radio
104.6 RTL (Berlin)
Antenne Bayern (Germany)
Antenne Mecklenburg (Germany)
Antenne Thueringen (Germany)
Bel RTL (Belgium)
Fun Radio (France)
Hit-Radio Antenne (Germany)
Oldie 95 (Hamburg)
Radio Hamburg (Hamburg)
Radio NRW (Germany)
Radio Ton (Germany)
RTL (France)
RTL 2 (France)
RTL Radio - Die Besten Hits aller Zeiten (Germany, Belgium, northern France)
Yorin FM (Netherlands)
Television
M6 (France) (48.2%)
n-tv (Germany)
RTL Television (Germany)
RTL II (Germany)
RTL 4 (Netherlands)
RTL 5 (Netherlands)
RTL 7 (Netherlands)
RTL 8 (Netherlands)
RTL Klub (Hungary)
RTL Televizija (Croatia)
RTL TVI (Belgium)
Super RTL (Germany)
Traumpartner TV (Germany)
VOX (Germany)
five (UK)
Gruner + Jahr (74.9%)
Magazines
Europe
Claudia (Poland)
Femme Actuelle (France)
Focus (Italy) (50%)
Gala (France)
Geo (Russia)
Mia (Spain)
Muy Interesante (Spain)
Naj (Poland)
National Geographic (Poland)
News (Austria)(56.03%)
Prima (France)
Tele-Loisirs (France)
Top Girl (Italy)
TV Times (Austria) (56.03%)
Germany
art
Brigitte
Capital
Eltern
Essen & Trinken
P.M.
Schöner Wohnen
Stern
Newspapers
Financial Times Deutschland (50%)
Sächsische Zeitung (60%)
United States
Random House which owns the publishing houses:
Alfred A. Knopf (USA)
Anchor Books
Ballantine Books (USA)
Ballantine Reader's Circle
Del Rey Books
Del Rey Manga
Del Rey/LucasBooks
Fawcett Publications
Ivy
One World
Wellspring
Broadway (USA)
C. Bertelsmann (Germany)
Doubleday (USA)
Black Ink/Harlem Moon
Currency Business Books
Doubleday Graphic Novels
Doubleday Religion
Nan A. Talese
Everyman's Library
Goldmann (Germany)
Karl Blessing Verlag (Germany)
Pantheon Books (USA)
Random House UK (UK)
Andersen Press
David Fickling Books
Pimlico
Schocken Books
Siedler Verlag (Germany)
Sudamericana (Argentina)
Transworld (UK)
Anchor
Bantam
Bantam Press
Black Swan
Corgi
Corgi Audio
Doubleday
Eden Books
Expert
Partridge Press
Vintage
Black Lizard
Sony BMG Music Entertainment (50%)
Columbia Records
Arista Records
Epic Records
J Records
Jive Records
Legacy Recordings
RCA Records
RCA Victor
Sony BMG Masterworks
Sony BMG Nashville
1.b) Prinovis - also owned by Bertelsmann AG Worldwide Media
...is having their brand clients package and label 2d barcodes on all media ads, cable ads, newspapers, magazines, billboards, posters, etc...
http://finance.yahoo.com/news/Prinovis-Mobilizes-with-bw-1415668629.html?x=0&.v=1
http://www.arvatodigitalservices.com/en/home/
http://en.wikipedia.org/wiki/Arvato
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2.) Ogilvy & Publicis - both owned by WPP - the 2nd largest Ad Agency world wide:
http://www.wpp.com/
WPP's world clientel (select either location or company):
http://www.wpp.com/WPP/Companies/
http://en.wikipedia.org/wiki/List_of_advertising_agencies
Companies comprising WPP - Company Overview:
http://www.reuters.com/finance/stocks/companyProfile?symbol=WPPGY.O&rpc=66
Corporate Makeup:
http://www.wpp.com/WPP/Companies/CompanyResults?Search=true
141 Worldwide - Digital, promotion & relationship marketing; Event/face to face; Sports; Youth
20:20 Brand Action - Direct, digital, promotion & relationship marketing
24/7 Real Media - WPP Digital
A.Eicoff - Direct, digital, promotion & relationship marketing
Added Value - Information, insight & consultancy
Addison Corporate - Marketing Branding & identity
ADK - Advertising
Advanced Techniques Group - Media investment management
AGB Nielsen - Media Research Information, insight & consultancy
AGENDA - Direct, digital, promotion & relationship marketing
All Global - Healthcare communications; Information, insight & consultancy
All Global Viewing - Healthcare communications; Information, insight & consultancy
Alliance - Sports marketing
Always Marketing - Branding & identity
argonauten G2 - Direct, digital, promotion & relationship marketing
avh live communications - Event/face to face marketing
B to D Group - Branding & identity
B|W|R, - An Ogilvy PR Worldwide Company Sports marketing
BADJAR Ogilvy - Advertising; Media investment management
Banner Corporation - Technology marketing
Bates 141 - Advertising
Batey - Advertising
BDG McColl - Branding & identity
BDGworkfutures Branding & identity
Beyond Communications - Hong Kong Limited Public relations & public affairs
Beyond Interaction - Direct, digital, promotion & relationship marketing
Big Idea Group - Direct, digital, promotion & relationship marketing
BJK&E - Media investment management
Blanc & Otus - Public relations & public affairs
Blast Radius -
Direct, digital, promotion & relationship marketing
BLUE WPP - Digital
BMRB - Information, insight & consultancy
BPG Group - Advertising
BPRI - Information, insight & consultancy
BrandAmp - Media investment management
BrandBuzz - Advertising
Bridge Worldwide - Direct, digital, promotion & relationship marketing
Brierley+Partners - Direct, digital, promotion & relationship marketing
Brouillard Communications - Corporate/B2B
bsb comunicacion - Advertising
Buchanan Communications - Public relations & public affairs
Burson-Marsteller - Public relations & public affairs
Cannondale Associates - Information, insight & consultancy
Carl Byoir & Associates - Public relations & public affairs
Catalyst Search Marketing - Direct, digital, promotion & relationship marketing
CAW Marketing - Branding & identity
CB'a - Branding & identity
Center Partners - Information, insight & consultancy
Cheskin - Information, insight & consultancy
CHI&Partners - Advertising
Chime Communications Plc - Adv., Branding & identity; Corporate/B2B; Healthcare; Media; Public relations
Clarion Communications - Public relations & public affairs
Clockwork Capital - Media & production services
Cohn & Wolfe - Public relations & public affairs
Coley Porter Bell - Branding & identity
CommonHealth - Healthcare communications
Compas - Media investment management
Consumer - Health Sciences Healthcare communications; Information, insight & consultancy
Contract - Advertising Advertising
David Communications Group - Advertising
Dentsu, Y&R Advertising
Designworks - Branding & identity
Dewey Square Group, LLC - Public relations & public affairs
Diamond Ogilvy - Advertising
Digit - Direct, digital, promotion & relationship marketing
digital@JWT Advertising; Direct, digital, promotion & relationship marketing
Dovetail - Branding & identity
Dynamic Logic - Information, insight & consultancy
e-tecture GmbH - Direct, digital, promotion & relationship marketing
Encompass - Event/face to face marketing
Enfatico - Advertising
Essence Communications - Public relations & public affairs
Etcom - Demographic marketing
Everystone Group - Information, insight & consultancy
EWA Bespoke Communications - Direct, digital, promotion & relationship marketing
facts+fiction - Event/face to face marketing
Feinstein Kean Healthcare (FKH) - Healthcare communications
Finsbury - Public relations & public affairs
Fitch - Branding & identity ; Corporate/B2B; Event/face to face marketing
Focalyst - Information, insight & consultancy
Food Group - Corporate/B2B; Foodservice marketing
Forward - Direct, digital, promotion & relationship marketing
Futurecom - interactive Direct, digital, promotion & relationship marketing
G WHIZ - Youth marketing
G2 - Direct, digital, promotion & relationship marketing
G2 - Australia Direct, digital, promotion & relationship marketing
G2 - Branding & Design Branding & identity
G2 - Data Dynamics Direct, digital, promotion & relationship marketing
G2 - Direct & Digital Direct, digital, promotion & relationship marketing
G2 - Interactive Direct, digital, promotion & relationship marketing
G2 - Promotional Marketing Direct, digital, promotion & relationship marketing
GCI - Group Public relations & public affairs
GeometryG2 - Branding & identity
George Patterson Y&R - Advertising
Geppetto Group - Youth marketing
Glass - Information, insight & consultancy
Glendinning Management Consultants - Information, insight & consultancy
Global Sportnet - Sports marketing
global3digital - Direct, digital, promotion & relationship marketing
Grass Roots - Direct, digital, promotion & relationship marketing; Event/face to face marketing
Grey - Advertising
Grey Group - Advertising; digital, promotion & relationship marketing; Healthcare; Public relations & public affairs
Grey Healthcare - Healthcare communications
GroupM - Media investment management
GT - Direct, digital, promotion & relationship marketing
Happi Mindshare Media investment management
Headcount Field Marketing Limited - Direct, digital, promotion & relationship marketing
HeathWallace Ltd - Direct, digital, promotion & relationship marketing
Henley Centre HeadlightVision - Information, insight & consultancy
HighCo - Direct, digital, promotion & relationship marketing
Hill & Knowlton - Public relations & public affairs
hma Blaze - Advertising
HS Ad - Advertising
IBI Inc - Corporate/B2B
IBOPE Media Information - Information, insight & consultancy
icon brand navigation group - Information, insight & consultancy
iconmobile - WPP Digital Partner companies
IdeaWorks - Information, insight & consultancy
IEG, LLC - Event/face to face marketing; Sports marketing
imap Research - Healthcare communications
IMRB International - Information, insight & consultancy
Intermarkets - Public relations & public affairs
IPAN (India Public Affairs Network) - Public relations & public affairs
Jan Kelley Marketing - Advertising
Japan Kantar Research - Information, insight & consultancy
JoshuaG2 - Direct, digital, promotion & relationship marketing
JumpTap - WPP Digital Partner companies
JWT - Advertising
JWT Specialized Communications - Advertising; Employer branding/recruitment
Kang & Lee Advertising - Demographic marketing
Kantar Group - Information, insight & consultancy
Kantar Operations - Information, insight & consultancy
Kantya Brand Strategies - Information, insight & consultancy
Kinetic - Media investment management
KMR Group - Information, insight & consultancy
KMR Software - Information, insight & consultancy
KnowledgeBase Marketing - Direct, digital, promotion & relationship marketing
KR Media - Media investment management
Lambie-Nairn - Branding & identity
Landor Associates - Branding & identity
Lightspeed Research - Information, insight & consultancy
LiveWorld-WPP - Digital Partner companies
M:Metrics - Digital Partner companies
Malone Advertising - Information, insight & consultancy
Management Ventures - Information, insight & consultancy
Mando Brand Assurance - Direct, digital, promotion & relationship marketing
The MC Group - Advertising
MARS - Information, insight & consultancy
Marsteller - Advertising; Corporate/B2B
Mattson Jack Group - Healthcare communications
MAXUS - Media investment management
Maxx Marketing - Direct, digital, promotion & relationship marketing
MEC Access - Direct, digital, promotion & relationship marketing
MEC Interaction - Media investment management
MediaCom - Media investment management
Mediaedge:cia - Media investment management
Mediapro Group - Media & production services
Meritus - Media investment management
Metro - Media & production services
Millward Brown - Information, insight & consultancy
MindShare - Media investment management
MJM - Corporate/B2B; Event/face to face marketing; Healthcare communications
MosaicaMD - Demographic marketing
Motivator - Media investment management
Neo@Ogilvy - Branding & identity ; Direct, digital, promotion & relationship marketing
NuConomy - WPP Digital Partner companies
Ogilvy & Mather Worldwide - Advertising
Ogilvy Healthworld - Healthcare communications
Ogilvy Primary Contact - Corporate/B2B
Ogilvy Public Relations Worldwide - Public relations & public affairs
OgilvyAction - Direct, digital, promotion & relationship marketing
OgilvyOne Worldwide - Direct, digital, promotion & relationship marketing
ohal - Information, insight & consultancy
oOh!media - Media investment management
Outrider - Media investment management
PACE - Real estate marketing
Penn Schoen & Berland Associates - Branding & identity ; Corporate/B2B; Public relations & public affairs
Performance - Sports marketing
Plano. Trio - Direct, digital, promotion & relationship marketing
Plush Films - Media & production services
Polaris Public Relations - Public relations & public affairs
PPR - Public relations & public affairs
PQ Plakat Qualitaet - Media investment management
PRISM - Sports marketing
Pro Deo - Event/face to face marketing
Public Strategies Inc - Public relations & public affairs
QCi Assessment Ltd - Direct, digital, promotion & relationship marketing
Quasar - WPP Digital
Quinn Gillespie & Associates - Public relations & public affairs
Quisma - Direct, digital, promotion & relationship marketing
Red Cell - Advertising
Reddion - Direct, digital, promotion & relationship marketing
Research International - Information, insight & consultancy
RMG Connect - Direct, digital, promotion & relationship marketing
RMS Instore - Information, insight & consultancy
Robinson Lerer & Montgomery - Public relations & public affairs
Roman Brand Group - Advertising
RPCA - Public relations & public affairs
RTCRM - Direct, digital, promotion & relationship marketing
santamaria - Advertising
Santo - Advertising
Schematic - WPP Digital Partner companies
SCPF - Advertising
Soho - Square Advertising
Spafax - Direct, digital, promotion & relationship marketing
Spot Runner - WPP Digital Partner companies
Sprint Production - Media & production services
Studiocom - Direct, digital, promotion & relationship marketing
Sudler & Hennessey - Healthcare communications
swat marketing - Branding & identity
The PBN Company - Corporate/B2B
The Store - WPP knowledge communities
Voluntarily United Group of Creative Agencies; Advertising
THG - Branding & identity ; Media investment management; Public relations & public affairs
Timmons and Company - Public relations & public affairs
TRU - Information, insight & consultancy
UniWorld Group - Demographic marketing
VBAT - Branding & identity
Videoegg - WPP Digital Partner companies
Visible Technologies - WPP Digital Partner companies
Visible World - WPP Digital Partner companies
VML - Direct, digital, promotion & relationship marketing
Warwicks - Branding & identity
Wexler & Walker - Public Policy Associates Public relations & public affairs
WG Consulting - Healthcare communications
Wild Tangent - WPP Digital Partner companies
Winglatino - Demographic marketing
Wire and Plastic Products Ltd - Manufacturing
Wunderman - Direct, digital, promotion & relationship marketing
Wunderman MENA - Direct, digital, promotion & relationship marketing
XM Asia Pacific - Direct, digital, promotion & relationship marketing
XM London - Direct, digital, promotion & relationship marketing
Y&R - Advertising
Yield Software - WPP Digital Partner companies
Young & Rubicam - Adv.; Branding ID; promo, relationship mktg; Healthcare; Public relations, affairs
Young & Rubicam Brands Geneva; Corporate/B2B
Ziment - Healthcare communications
Ziment - Group Healthcare communications
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
3.) Euro RSCG Worldwide - world's 5th largest global agency network w/ 233 offices across the globe:
http://www.eurorscg.com/
http://findarticles.com/p/articles/mi_m0EIN/is_2006_Dec_4/ai_n16881804
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4.) Arnold Worldwide - owned by the French advertising and communications holding company Havas
- the worlds 6th largest Ad Agency.
It is part of Arnold Worldwide Partners, a network of agencies located in 6 countries around the world. Three-quarters of its revenue is derived from the United States.
http://www.arnoldworldwide.com/splash.cfm
http://en.wikipedia.org/wiki/Havas
http://www.designtaxi.com/news.jsp?id=1272&monthview=1&month=10&year=2005
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5.) Rezonanze
http://www.rezonanze.com
http://www.rezonanze.com/w_s_cl.htm
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Also, remember that Mobile Discovery has recently entered into an agreement with Publicis:
http://www.mobilemarketer.com/cms/news/advertising-agencies/2224.html
...and Mobile Discovery, 3GVision (i-nigma), Mobile Tag (Abaxa) and NeoMedia are all working under NeuStar's backend Code Management Platform and Code Clearing House ecosystem:
http://phx.corporate-ir.net/phoenix.zhtml?c=189420&p=irol-newsArticle&ID=1271568&highlight=
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What's really interesting about the 5 major Ad Agencies above is they cover most all of the globe...
All the Best, JP
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