JERUSALEM--(MARKET WIRE)--May 28, 2009 -- IDenta Corp. (Other OTC:IDTA.PK - News) announced today that through the agreement with the large New York marketing firm, the new General Drug Testing Kit will be introduced in all the following retail chain stores in the US and Canada: Wal-Mart, Target, Rite Aid, CVS, Walgreen's, HSN, Duane Reed, and QVC.
With this agreement, Identa's test kits will be available locally to virtually every resident in the US and Canada.
The other selected kits will be placed as needed.
The initial stages of the agreement are currently being implemented and we expect to have the kits that are now available, in some of the stores by this summer.
The new General Screening Drug Testing Kit will also be sold worldwide and is currently being introduced in parts of Europe. (Portugal, France, Greece, etc.)
IDenta Corp CEO Yaacov Shoham states, "This is the most significant step since we started our marketing and sales, and the first stages of the agreement will be implemented in the near future. We are very excited about the possibilities that this agreement will make the new General Screening Drug Testing Kit well known and available to everyone in the US and Canada. This is a very unique test kit and will have no competition in the stores. Any home, school, business or any individual who desires to test a suspected substance will be able to do so and get instant results to know if it is any of 19 different illicit drugs."
