Delighted to read all the discussion regarding how to best sell wave. Getting to the highest level in an organization is great. And there is tons of sales collateral via the daily press that describes the costs of an unsecure network and data at risk, um...rest. And wave has quantified business results showing how much easier and cost effective it is to manage a network using trusted computing.
That is stuff a CEO will understand, no matter what's his business.
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