DNAprint Genomics (DNAG)

[worktoplay]

Mike...I actually sent an email to DNAPrint about a year ago with a similar suggestion.

Many married couples, out of shear curiosity, have their babies' sex tested. I don't know the current market for such testing, but I think the curiosity of soon-to-be parents may represent a potential market for your products. The ad might say something like (It looked much better with the formating and different colored text, but you'll get the picture...lol):

Having a Baby? Wondering about whether to paint the nursery PINK or BLUE?

Allow us to suggest a couple of other options:

- Maybe you should paint it hazel to match her eyes, or red to match his hair.
- Maybe it should be forest green in honor of his African ancestors, or Icelandic blue for her Nordic roots.
- Or maybe a rainbow of colors to celebrate the diversity of every new born child.

It's a NEW World. You have NEW Options. If you're curious about your baby's eye color or hair color; whether he or she will look more like Mommy or Daddy, Grandma or Grandpa, we can help paint the portrait.

- DNAPrint genomics -
900 Cocoanut Avenue
Sarasota, Florida 34236

Anyway, the idea would be to make up tri-pod 8-1/2 x 11 cardboard advertisements with tear-off instructions, or a pocket folder containing instructions for how to go about ordering the test. These could be placed on tables in the waiting rooms of OB/GYN offices and clinics. You might even share a bit of the profits with the Doctors since their permission and/or assistance would be required. This could be easily test marketed in a few local clinics. If successful, it could be expanded.

Never heard back though...lol

Later,
W2P