Regardless of what you think, Lenovo could have built a Lenovo only solution to support all this, or parts of it (enough of it), to warrant not licensing ETS. Just because ETS makes the most sense, doesn't make anyone use ETS. This has been the historical fact for a decade. I am waiting to see what happens and will believe it when I see Lenovo shipping ETS standard (not an option) on all their business level notebooks. Until then, this demo is just another demo because the demo doesn't lead to any additional sales.
I clearly stated ETS seems to have the most support for multi-solution multi-platform (MSMP, hmm maybe a new acronym for an acronym-starved industry) and as more Ps and Ss enter the marketplace, Wave tools come out making more and more sense. But we're not there yet with only 15% market share.
And we know Wave can't afford the time, or money, to handle sales individually. This is the problem. SKS was either handcuffed by Dell for a year, or he made a stupid bet, but Wave doesn't have the resources. Same today. Bundling is the way until demand is enough and sales cycle is short enough for Wave to break free from bundling and sell individually for higher revenue dollars.