Wednesday, March 13, 2002 3:33:14 PM
(PR NEWSWIRE) Isuzu Dealers to Offer XM in Axiom and Rodeo This Spring Isuzu Dealers
to Offer XM in Axiom and Rodeo
WASHINGTON, March 13 /PRNewswire-FirstCall/ -- XM Satellite Radio, America's leading
satellite radio service, announced today that participating Isuzu dealers will offer to
install XM radios in Axiom and Rodeo models beginning in April 2002.
http://www.newscom.com/cgi-bin/prnh/20000724/XMSATLOGO
In addition, the company announced that Isuzu Motors America's Accessory Operations
Department, working with TMI Inc., has designed and developed a mounting kit that
allows all Isuzu Axioms and all 1998 and newer Isuzu Rodeos to be easily retrofitted with
a Pioneer XM satellite radio. Pana-Pacific Corp., a national distributor of mobile and audio
electronics, will exclusively distribute these XM Satellite Radio kits directly to Isuzu
dealerships.
"We believe having direct access to XM Satellite Radio provides our dealerships with
cutting-edge technology and an innovative advantage over our competition," said
American Isuzu President and CEO Yasuyuki "Sonny" Sudo.
"By offering XM, our dealers now join GM as the only vehicle companies to have a direct
connection to this fast-growing and exciting radio service."
"We're delighted that Isuzu will offer XM in two of its top models," XM Executive Vice
President Steve Cook said today. "Isuzu stands for quality, versatility, performance and
value, which makes XM a fitting addition to an Isuzu cabin."
Last month, AMI Auto World Magazine named XM as one of the best new car options in
its "Best of 2002" issue. In January, General Motors announced that it will offer XM in 23
models this year, comprising nearly half of all GM
models, expanded from two Cadillac models available with XM since November.
XM was named "Product of the Year" by Fortune, an "Invention of the Year" by Time and
won Popular Science's 2001 "Best of What's New" Grand Award in the
electronics category. XM won several awards at the 2001 CES, including "Best of CES" in
the automotive category. v
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