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Tuesday, 04/15/2008 11:49:04 AM

Tuesday, April 15, 2008 11:49:04 AM

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Grand Lux Cafe Unveils Spring 2008 Menu Additions
Ten New Menu Items and Ten New Handcrafted Cocktails Introduced

Enjoy the longer days of spring by visiting Grand Lux Cafe to experience 10 new menu creations prepared fresh from scratch, as well as 10 new signature cocktails. The new menu items are currently available at all 13 Grand Lux Cafe locations in Scottsdale, Arizona; Los Angeles, California; Park Meadows, Colorado; Aventura, Boca Raton and Sawgrass, Florida; Chicago, Illinois; Las Vegas, Nevada (two locations); Paramus, New Jersey; Garden City, New York; and Dallas and Houston, Texas.

Highlights of the newest Grand Lux Cafe creations include a classic southern Kentucky “Hot Brown” Sandwich; Chicken Enchiladas featuring spicy chicken, an array of toppings and three distinct sauces made fresh daily—tomatillo, roasted yellow tomato and ranchero—available in both lunch and dinner portions; a Grilled Ranchero Steak made with marinated Certified Angus Beef topped with freshly prepared cilantro-lime butter; and a pan-roasted Fresh Alaskan Halibut served with a delicious shrimp and potato hash. To top off the new menu items, Grand Lux Cafe is offering its own presentation of the Boston Cream Pie, done in a Grand Lux Cafe style. The Boston Cream Pie “DeLux” is covered with warm chocolate frosting and is baked fresh in each restaurant’s bakery.

As a complement to the new menu offerings, Grand Lux Cafe is adding to its extensive list of handcrafted cocktails with 10 innovative, as well as classic creations. Cocktail highlights include a Sangria Blanco, Asian Pear Martini and Cucumber Martini. Grand Lux is also now offering a new “Serious Cocktail” section featuring a Bourbon Blinker, Patron Paloma, Pegu Club Cocktail, The Vanderbilt and a Hemingway Daiquiri.

About Grand Lux Cafe®

The Cheesecake Factory Incorporated (NASDAQ:CAKE) created the upscale casual dining segment in 1978 with the introduction of its namesake concept and continues to define it today with the two highest productivity concepts in the industry. The Company’s second concept, Grand Lux Cafe, debuted in 1999 at the Venetian Hotel-Resort-Casino in Las Vegas, Nevada. Today, the concept has 13 units in operation across the U.S. offering a broad menu of more than 150 items and average annual unit sales of approximately $12.7 million in fiscal 2007. For more information, please visit grandluxcafe.com.


The Cheesecake Factory Incorporated
Howard Gordon
818-871-3014




Source: Business Wire (April 14, 2008 - 4:16 PM EDT)

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