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Tuesday, March 18, 2008 3:14:19 PM
Hello Mr. XXXX,
Thank you for your suggestion about HGTV Green Home. Yes, HGTV has many good touch points for Winning Brands products. A few of the positive aspects of beginning with Color Splash include its sponsorship by Home Depot for possible future tie-ins, “affordable” (in the sense that the word can be used for any form of TV advertising), flexibility for schedule changes, specific focus to painting (and thereby to the clean-ups that ensue), and other factors.
We approach things gradually to learn while the stakes are low and will evaluate how to optimize our connection to HGTV over time. Your feedback is a part of that process, so the time you have taken to share it is appreciated!
Sincerely,
Eric Lehner, CEO
Winning Brands Corporation
www.WinningBrands.ca
-----Original Message-----
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Sent: March 18, 2008 12:32 PM
To: Eric Lehner
Subject: Re: Winning Brands Investor Correspondence
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Portion of my e-mail to him
Congratulations to the company on this morning's PR about penetrating the NYC market via HGTV. Was there any discussion about advertising during the program titled "HGTV Green Home 2008"? It seems as though it is the number one show, and perhaps more importantly, the number one show people are interested in buying featured products from:
http://marketplace.hgtv.com/
And I can't help but imagine KIND sitting atop the washing machine in this HGTV Green Home 2008 marketplace link:
http://marketplace.hgtv.com/promo/green_home_2008
Perhaps there is a requirement for their featured products to have a third party green certification? I won't bother you anymore because I have little doubt you have, or are in the process of, exploring all possibilities. HGTV was a perfect move, in my opinion. I don't expect a response but would certainly welcome one at your convenience.
""""
-JM2C
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