Using the Internet for "viral communications" has been proven excellent for raising notice on numerous major political and underground events. I have not yet heard much of such use in the corporate world. I believe your idea is basically quite sound, but it relies heavily on the quality of the "letter" and to whom it is addressed. You might consider creating a working example. Let it go thru a week or 2 of iterations on this thread and then pass it to SS for final edit and distribution.
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