KQforever, I sent your comments to the CEO regarding the drought in the Atlanta area and easing of water restrictions PR and this was his response.
"If our clients can’t water our product, it will be very difficult for the grower, supplier and installer to remain in business. It is really as simple as that.
The thinning of the herd comment from Mr. Strickland refers to contractors that come into operation during periods of rapid growth and fail in larger numbers when demand tightens. Housing construction, commercial construction, money supply, interest rates, credit liquidity, natural resources (water) among other macro issues all have an impact on our (and our competitor’s) business.
The PR is to communicate with the public not to influence them either positively or negatively. I personally am very happy with the easing of the restrictions."