Wave Systems Corp. (fka WAVXQ)

[New Wave]

In this week's issue of The Economist Dell has a major back cover ad that touts them as #1 in North America and Europe for enterprise business according to Forrester Research (54% of all enterprise companies to be exact). Its positioning is identical to the Business Week ad that includes Wave.

Based on how ad campaigns often run in series, I wouldn't be surprised to see "The World's Most Secure Notebook" version circulate to The Economist as well as other publications in the near future. Dell are clearly spending a lot of money to re-establish their image of market leader and are touting their strengths in an effort to regain lost market share. It's surely good to see them include Wave in this effort.