Circle Group Holdings Inc (CXN)

[genko]

news out

Press Release Source: Circle Group Holdings, Inc.


Circle Group Holdings Signs Deal With National Express and BCI 7 Marketing For The Domestic and International Marketing and Fulfillment of Z-Trim
Thursday March 4, 9:22 am ET
Company to Capitalize on Growing Demand for Zero Calorie Fat Replacement Product Through Global Marketing Program


MUNDELEIN, Ill., March 4 /PRNewswire-FirstCall/ -- Circle Group Holdings, Inc. (OTC Bulletin Board: CRGQ - News) today announced that it has signed a deal with National Express, Inc. and BCI 7 Marketing, leading consumer marketing companies, for the promotion, marketing, and fulfillment of FiberGel Technologies' Z-Trim products to the public through direct response television marketing and retail channels. FiberGel is a wholly-owned subsidiary of Circle Group Holdings.
ADVERTISEMENT


The multi-channeled domestic and international Z-Trim campaign will include direct response television to inform the public about the benefits of using Z-Trim in their daily diet, demonstrate how easy it is to use when preparing meals, and allow them to purchase Consumer Packs, containing Z-Trim for home use and the "Cooking With Z-Trim" instructional DVD and cookbook. Without making lifestyle modifications or having to increase exercise, Z-Trim will allow consumers to easily reduce calories and lose weight at home without changing taste or texture in the foods they consume.

National Express and BCI 7 Marketing will work together to identify marketing and distribution channels that will help FiberGel capitalize on the current dramatic rise in obesity and weight-health issues. For over 22 years, National Express has been one of the leading marketing and promotion companies in the direct response business, helping to market highly recognizable products such as Liquid Lens, Fire Shine Tire Coating, Nathan's Grill, BinoCam Binocular and Camera Combination, Ding King Twist a Dent, GS-27 Scratch Remover, Design-a-Nail, and many others.

BCI 7 Marketing has also had great success, in conjunction with its strategic partners, in helping to market other products such as: Total Gym, Dr. Millner's Clean Between Machine, Minute White Tooth Whitening System, Abflex II, AB Energizer, Celebrity Weight Loss Patch, Body Blade, Gazelle Freestyle, Flying Lure, Swing Magic, Smoke Away, and Diet ZX. BCI has helped sell millions of these products each year, and several of their products have been selling for seven to ten years.

"Our relationship with Circle Group is an extraordinary strategic alliance which will greatly impact the sales and exposure of their subsidiary FiberGel Technologies' Z-Trim products," said BCI CEO Patrick Cioffi Jr. "Within the next six months, every household in America and many more around the globe will know about Z-Trim and the health benefits it can provide them with. We will help FiberGel Technologies make Z-Trim products available to anyone who wants to benefit from their use, both domestically and internationally."

"The relationship between BCI, National Express and our company is very powerful. Through their well established channels, we now have the opportunity to bring Z-Trim and its amazing benefits to the world in less than a year," said Greg Halpern, Circle Group's CEO. "Z-Trim may be the only food ingredient in the market today that has home consumer and industry applications and can fight obesity. By replacing up to half the fat in food with Z-Trim, people will be able to lose weight or prevent weight gain, while adding healthy fiber to their diets," added Halpern. "If each person used Z-Trim to reduce their calorie intake by a modest one hundred calories a day, they would be able to lose ten pounds a year with no other change in their lifestyle. Imagine how much weight could be lost in total, nationwide or worldwide, simply by people using Z-Trim in the foods that they already eat."

Z-Trim is a revolutionary all-natural, zero calorie fat replacement invented at the United States Department of Agriculture (USDA). It reduces calories and increases healthy insoluble fiber in a variety of products, including cheese, baked goods, processed meats, dressings, confectionery and a wide range of other prepared foods. It has been well received by consumers as well as a number of major domestic and foreign food manufacturers as a vital mainstream ingredient for making healthier foods with fewer calories that don't sacrifice taste or texture.

The Company has scheduled an analyst call to discuss its 2003 full-year and fourth quarter results of operations for today at 4:10 p.m. eastern time. Mr. Halpern will host the call. The call in number is 1-800-624-6265 and the pass code is 65146.

About FiberGel Technologies

FiberGel owns the worldwide rights to Z-Trim for all fields of use. Invented over many years by Outstanding Senior Research Scientist Dr. George Inglett ( http://www.thesoydailyclub.com/Research/ars2132002.asp ) at the United States Department of Agriculture (USDA), Z-Trim is a patented, zero calorie, multi-functional, fiber food ingredient from corn that lowers calories and fat in most foods without affecting taste or texture. For more information about FiberGel Technologies, visit http://ztrim.com/ .

About Circle Group Holdings, Inc.

Circle Group Holdings, Inc. (OTC Bulletin Board: CRGQ - News; www.crgq.com/ ), is a pioneer of emerging technology companies. The Company provides small business infrastructure, funding and substantial intellectual capital to bring important and timely life-changing technologies to market through all early phases of the commercialization process. All Company press releases are available at www.crgq.com/HTML/breakingNews.html .

About National Express, Inc.

National Express, Inc. is a Connecticut-based company that has been in business for over 22 years specializing in direct marketing to the consumer. It has helped to market a long list of successful products to the public.

About BCI 7 Marketing, Inc.

BCI 7 Marketing, Inc. is an established company having significant experience with many of the leading domestic and international marketing companies in the world. BCI markets products and services with hundreds of distributors domestically and in over 100 countries worldwide. Having been involved with some of the top-selling direct response commercials and infomercials, BCI has extensive relationships with the most established and successful Direct Response TV and retail companies in the world. In addition to being a major distributor of products, worldwide, they work with other distributors on a wholesale basis.

Forward-Looking Statements

Statements made in this news release that relate to future plans, events or performances are forward-looking statements. Any statement containing words such as "believes", "anticipates", "plans" or "expects" and other statements which are not historical facts contained in this release are forward-looking, and these statements involve risks and uncertainties and are based on current expectations. Consequently, actual results could differ materially from the expectations expressed in these forward-looking statements. Reference is made to the Company's filings with the Securities and Exchange Commission for a more complete discussion of such risks and uncertainties.