World Surveillance Group Inc (fka WSGI)

[jpharrah]

From Google's Director of Research...

"Google does not use HTML keyword or metatag elements for indexing. The Director of Research at Google, Monika Henziger, was quoted (in 2002) as saying, "Currently we don't trust metadata" [12]. Other search engines developed techniques to penalize web sites considered to be "cheating the system". For example, a web site repeating the same meta keyword several times may have its ranking decreased by a search engine trying to eliminate this practice, though that is unlikely. It is more likely that a search engine will ignore the meta keyword element completely, and most do regardless of how many words used in the element."

Why would companies pay Google to appear on the first page(advertising), if the key to indexing were merely the same techniques every decent web designer has known for almost ten years.

I appreciate the fact that you have "worked with web documents", but somehow I think Google's Director of Research and the thousands of companies that have paid Google over a "BILLION" dollars in advertising are little more up to speed on this.



http://en.wikipedia.org/wiki/Meta_tag