Matt......implications. Difficult to answer, but I often posted, that we´ll see MANY companies claiming the usage and compatibility of/with a TPM. But be sure it´s a HUGE difference (in a programming point of few) to say "hey TPM, PLEASE generate and STORE a password for my application called X" or to say "Hey TPM you´re mine and I, and ONLY I have the right and the capabilities to manage you" and BTW "I talked with my father and he committed to manage and store your keys CENTRALLY".
And thats REALLY difficult to copy, especially at this stage of development.....BE SURE of it, the RACE is already WON !
BR
ISPRO