Thursday, June 28, 2007 9:27:54 AM
ShotPak (SHTP) Completes First Ever Vodka Energy Drink Formula
IRVINE, Calif., June 28, 2007 /PRNewswire-FirstCall via COMTEX/ -- ShotPak (Pink
Sheets: SHTP) With months of formulation and testing completed ShotPak has its
own Vodka Energy drink. The newly formulated ShotPak Vodka Energy drink will be
launched in the patented 50 ml plastic stand-up pouch and will be sold through
its extensive distribution network. The energy drink market is a multi-billion
dollar industry and has become a favorite mixer for vodka in bars and
restaurants. ShotPak's new Vodka energy drink will fit perfectly with our current
niche market of portable, on the go drinks that allow ShotPak's consumers to
enjoy quality drinks anywhere.
According to, http://www.Beveragedaily.com, Energy drinks have continued to
outperform all other categories of the USA beverage market with sales shooting up
almost 50% in 2006.
This category is being driven by brands such as Monster Energy Red Bull,
Rockstar, Jones Soda and Coca Cola. PepsiCo have recently entered into this fast
growing and very lucrative energy drink market.
Ignus Hattingh, CEO of ShotPak commented, "We expect to introduce this product,
in the fall of 2007, and our network is already excited about its introduction.
We feel this product fits with our target consumers that live an active
lifestyle."
Information on ShotPak, Inc.:
ShotPak, Inc., an Irvine California based company, since 2003, is a leading
distiller and innovator of cocktails and straight spirits in soft portable single
serving pouches. With over 50 years of combined experience and expertise in
alcohol distilling, distribution and field marketing, retail placement and
promotion as well as consumer trial and adoption, they prove to be a forerunner
in the single serve Ready to Drink (RTD) alcohol category. With the successful
launch of four premium vodka flavored drinks and four premium distilled spirits
in January 2007, ShotPak has instantaneously captured national attention in the
rapidly emerging $110 billion plus alcohol beverage industry, with distilled
spirits showing an 8.1% increase. They are recognized for being visionaries with
their award-winning spirits and revolutionary packaging which gives consumers a
cost effective way to purchase spirits without the bulky bottle.
ShotPak products are packaged in single serving, lightweight, break-resistant,
recyclable plastic pouches with a built-in spout making it easy to pour anywhere.
ShotPak products are ideal for camping, boating, golfing, concerts, sporting
events, or for anyone on-the-go. Made with recyclable plastic instead of glass,
ShotPak products provide a safe alternative especially during summer activities.
ShotPak, Inc. is immersed in a national roll-out through strategic distribution
channels and is expected to be available in most major markets this year.
For more information about ShotPak, Inc. please visit us at:
http://www.shotpakinc.com.
Safe Harbor : Except for the historical information contained herein, the matters
set forth in this press release, including the description of the company and its
product offerings, are forward-looking statements within the meaning of the "safe
harbor" provision of the Private Securities Litigation Reform Act of 1995. These
forward-looking statements are subject to risks and uncertainties that may cause
actual results to differ materially, including the historical volatility and low
trading volume of our stock, the risk and uncertainties inherent in the early
stages of growth companies, the company's need to raise substantial additional
capital to proceed with its business, risks associated with competitors, and
other risks detailed from time to time in the company's most recent filings with
the Securities and Exchange Commission. These forward-looking statements speak
only as of the date hereof. The company disclaims any intent or obligation to
update these forward-looking statements.
SOURCE ShotPak, Inc.
Serena Smith, investor relations of ShotPak, Inc., 1-866-370-7074
http://www.shotpakinc.com
Copyright (C) 2007 PR Newswire. All rights reserved
IRVINE, Calif., June 28, 2007 /PRNewswire-FirstCall via COMTEX/ -- ShotPak (Pink
Sheets: SHTP) With months of formulation and testing completed ShotPak has its
own Vodka Energy drink. The newly formulated ShotPak Vodka Energy drink will be
launched in the patented 50 ml plastic stand-up pouch and will be sold through
its extensive distribution network. The energy drink market is a multi-billion
dollar industry and has become a favorite mixer for vodka in bars and
restaurants. ShotPak's new Vodka energy drink will fit perfectly with our current
niche market of portable, on the go drinks that allow ShotPak's consumers to
enjoy quality drinks anywhere.
According to, http://www.Beveragedaily.com, Energy drinks have continued to
outperform all other categories of the USA beverage market with sales shooting up
almost 50% in 2006.
This category is being driven by brands such as Monster Energy Red Bull,
Rockstar, Jones Soda and Coca Cola. PepsiCo have recently entered into this fast
growing and very lucrative energy drink market.
Ignus Hattingh, CEO of ShotPak commented, "We expect to introduce this product,
in the fall of 2007, and our network is already excited about its introduction.
We feel this product fits with our target consumers that live an active
lifestyle."
Information on ShotPak, Inc.:
ShotPak, Inc., an Irvine California based company, since 2003, is a leading
distiller and innovator of cocktails and straight spirits in soft portable single
serving pouches. With over 50 years of combined experience and expertise in
alcohol distilling, distribution and field marketing, retail placement and
promotion as well as consumer trial and adoption, they prove to be a forerunner
in the single serve Ready to Drink (RTD) alcohol category. With the successful
launch of four premium vodka flavored drinks and four premium distilled spirits
in January 2007, ShotPak has instantaneously captured national attention in the
rapidly emerging $110 billion plus alcohol beverage industry, with distilled
spirits showing an 8.1% increase. They are recognized for being visionaries with
their award-winning spirits and revolutionary packaging which gives consumers a
cost effective way to purchase spirits without the bulky bottle.
ShotPak products are packaged in single serving, lightweight, break-resistant,
recyclable plastic pouches with a built-in spout making it easy to pour anywhere.
ShotPak products are ideal for camping, boating, golfing, concerts, sporting
events, or for anyone on-the-go. Made with recyclable plastic instead of glass,
ShotPak products provide a safe alternative especially during summer activities.
ShotPak, Inc. is immersed in a national roll-out through strategic distribution
channels and is expected to be available in most major markets this year.
For more information about ShotPak, Inc. please visit us at:
http://www.shotpakinc.com.
Safe Harbor : Except for the historical information contained herein, the matters
set forth in this press release, including the description of the company and its
product offerings, are forward-looking statements within the meaning of the "safe
harbor" provision of the Private Securities Litigation Reform Act of 1995. These
forward-looking statements are subject to risks and uncertainties that may cause
actual results to differ materially, including the historical volatility and low
trading volume of our stock, the risk and uncertainties inherent in the early
stages of growth companies, the company's need to raise substantial additional
capital to proceed with its business, risks associated with competitors, and
other risks detailed from time to time in the company's most recent filings with
the Securities and Exchange Commission. These forward-looking statements speak
only as of the date hereof. The company disclaims any intent or obligation to
update these forward-looking statements.
SOURCE ShotPak, Inc.
Serena Smith, investor relations of ShotPak, Inc., 1-866-370-7074
http://www.shotpakinc.com
Copyright (C) 2007 PR Newswire. All rights reserved
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