Frederic W. Cook & Company. Enter Mr. Cook. In 1988, he came up with a new type of stock option — the reload — that put him and his firm on the map. <A HREF="http://donmihaihai.wordpress.com/2006/10/16/agency-problem-at-its-darkest/" target="_blank">http://donmihaihai.wordpress.com/2006/10/16/agency-problem-at-its-darkest/</A> Reload stock options - The first ten Years. <A HREF="http://www.fwcook.com/rso/" target="_blank">http://www.fwcook.com/rso/</A>