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Thursday, 09/20/2001 10:40:46 AM

Thursday, September 20, 2001 10:40:46 AM

Post# of 285923
ZABC - Advanced Bodymetrics Signs Marketing Pact With Baseball Great Jose Canseco


Business & Sports Editors

MESA, Ariz.--(BUSINESS WIRE)--Sept. 20, 2001--Advanced Bodymetrics
Corp. (NQB:ZABC) today announced that it has signed a product
promotion agreement for PulsePro(TM) with famed Major League ball
player Jose Canseco of the Chicago White Sox.
Under the terms of the marketing contract, Canseco will be
appearing in various media promotions, including television and radio
commercials, as well as Internet advertising, featuring the company's
PulsePro(TM) heart monitor product. Canyon Mountain Entertainment
Group (CMEG) will film the first TV spots in October at CMEG's Arizona
facilities.
Canseco is one of baseball's biggest and most recognizable names.
Starting with the distinction in 1986 of being elected Rookie of the
Year, he became the first Major League player in history to record
both 40 home runs and 40 stolen bases in a single season. Canseco was
voted Most Valuable Player of the American League in 1988 and has been
elected to the all-star game six times over his 16-year professional
career.
Robert Braner, president of Advanced Bodymetrics Corp., stated:
"Jose Canseco is an all-star athlete with a tremendous track record.
He complements Advanced Bodymetrics and its product line with his
status and history of performance in professional sports. We are
delighted at the opportunity to work with Jose in broadening our
product awareness, and bringing international exposure to PulsePro."
CMEG is presently operating Advanced Bodymetrics Corp. under a
management contract pending a definitive acquisition agreement between
the two companies, expected shortly.

About Advanced Bodymetrics

Advanced Bodymetrics Corp.(TM) is a high-technology company
dedicated to developing products for monitoring vital functions of the
human body and displaying such data via a wristwatch or simple arm
monitor.

About PulsePro(TM)

The company's PulsePro(TM) is a state-of-the-art heart monitor
watch that employs advanced, proprietary sensor technologies. The
PulsePro(TM) is marketed toward consumers within the health and
fitness industries.

Statements contained in this release that are not historical facts
may be considered "forward-looking statements" under the Private
Securities Litigation Reform Act of 1995. Forward-looking statements
are based on current expectations and the current economic
environment. The company cautions the reader that such forward-looking
statements are not guarantees of future performance. Unknown risk,
uncertainties as well as other uncontrollable or unknown factors could
cause actual results to materially differ from the results,
performance or expectations expressed or implied by such forward-
looking statements.

--30--DB/la* KZ/la bf/la

CONTACT: Advanced Bodymetrics Corp.
Robert Braner, 480/641-3750
http://www.advancedbodymetrics.com (Web site)

KEYWORD: ARIZONA ILLINOIS
INDUSTRY KEYWORD: SPORTS MEDICAL CONSUMER/HOUSEHOLD
ADVERTISING/MARKETING RETAIL MARKETING AGREEMENTS
SOURCE: Advanced Bodymetrics Corp.


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