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Monday, 09/10/2001 10:51:47 AM

Monday, September 10, 2001 10:51:47 AM

Post# of 285923
ZABC - Advanced Bodymetrics Hires Former Lamborghini Chief as New President


Business Editors

MESA, Ariz.--(BUSINESS WIRE)--Sept. 10, 2001--Advanced
Bodymetrics Corporation (NQB:ZABC) announced today that they have
hired Robert A. Braner as its new company president.
With over thirty years of retail automotive and marketing
experience, Braner is the former President and COO of Automobili
Lamborghini USA and headed up the North American distribution center
of the famed Italian car maker. While serving in this position, Braner
achieved several years of record sales increases for the U.S.-based
dealership body. Lamborghini's exotic sports car, the Diablo, retailed
in the 1990s for approximately $250,000 each.
The company's Board believes Robert Braner will be a strong asset
to the management of Advanced Bodymetrics, based on his many years of
experience and that he will be instrumental in re-energizing the
company, with an immediate goal of developing further its business
opportunities so as to execute the firm's business plan and improve
share value.
Advanced Bodymetrics Corporation(TM) is a high technology company
dedicated to developing products for monitoring vital functions of the
human body and displaying such data via a wristwatch or simple arm
monitor. The company's PULSEPRO(TM) is a state-of-the-art heart
monitor watch which employs advanced, proprietary sensor technologies.
The PULSEPRO(TM) is marketed towards consumers within the health and
fitness industries.

Statements contained in this release which are not historical
facts may be considered "forward-looking statements" under the Private
Securities Litigation Reform Act of 1995. Forward-looking statements
are based on current expectations and the current economic
environment. We caution the reader that such forward-looking
statements are not guarantees of future performance. Unknown risks,
uncertainties as well as other uncontrollable or unknown factors could
cause actual results to materially differ from the results,
performance, or expectations expressed or implied by such
forward-looking statements.

--30--ec/la* ss/la

CONTACT: Advanced Bodymetrics Corp.
Robert Braner, 480/641-3750
Company Web site: http://www.advancedbodymetrics.com


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