Revance Therapeutics Inc (RVNC)

[soma2022]

I suppose it would be similar to how some people felt when they bought a Tesla and then Musk dropped prices a month later. But a car is a much larger expense and is a durable and long lived purchase. I have never stopped buying apples at whole foods or resented Whole foods because of a price drop. Especially since the pricing I got was the exact same pricing others were being offered at the time. It's not like I was given a much higher price compared to other accounts at the time. furthermore, this is not a durable and expensive Capital equipment cost that would render a business less competitive in the long run. An account buying 25 vials at $385 originally overpaid by $1400 compared to current pricing; that product has already been used and that additional cost did not break their business or render them non-competitive...they still made money selling it.

I believe the few accounts griping about this will quickly forget now that the current vial price is so much better: $275 vs $656 Botox. Why would anyone be upset with significantly lower pricing?