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Wednesday, May 31, 2023 1:43:19 PM
"Through a partnership with BevCanna, Heritage will help boost the distribution and accelerate sales of BevCanna products, including one of Canada’s favourites - Keef Cola. This partnership introduces a new vertical and revenue stream for Heritage in an efficient manner, using our well established distribution network in Canada," said David Schwede, CEO of Heritage. "Cannabis-infused beverages are a strong volume product with solid margins, and will be a great addition to our portfolio of offerings."
https://finance.yahoo.com/news/heritage-cannabis-entering-recreational-cannabis-153000046.html
Seems like a good asset light way to add beverages to your distribution menu to me. Keef is a popular brand in the US so hopefully it will be easy to sell to dispensaries in Canada along with other Heritage products. Congrats to the Heritage team for bringing in new partners!!!!! glta
Posts are opinions only and not advice of any kind.
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