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Tuesday, August 30, 2022 4:06:02 AM
Source
https://inf.news/en/economy/18a17e7e471c0bc1825e30971d5d16d0.html
9 August, 2022
As we all know, all virtual environments have an entrance, that is, hardware devices. Without hardware, the entire logic of human-computer interaction no longer exists. The Internet era is computers, the mobile Internet era is smartphones, and the third era is VR/AR devices. Today, the VR/AR industry has entered a stage of accelerated growth and has gradually entered the fast lane of industrial development. On the one hand, the growth of VR shipments has significantly accelerated, and on the other hand, the application ecology has gradually improved. The two complement each other and promote the industry to enter a positive cycle.
![](http://p1-tt.byteimg.com/origin/tos-cn-i-qvj2lq49k0/87259da605664d70bc4edd43e87d7da9.jpg)
VR/AR "Spring Breeze Blows Again"
Thanks to the rapid development of VR/AR technology, the popularity of consumer-grade VR headsets is also rising rapidly, and the entire industry contains huge business opportunities. At this stage, various investment and financing events emerge one after another. It is understood that in the first half of 2022, the global VR/AR industry completed a total of 122 financings, with a total financing amount of about 31.527 billion yuan.
Investment and financing is the most intuitive way to understand the status quo of an industry. From the perspective of financing amount alone, in the first half of 2022, the investment and financing enthusiasm in VR/AR-related fields will not decrease at all, reaching 89% of the full year of 2021. Industry insiders further pointed out that under the Metaverse boom, VR/AR, as the entrance to the virtual world, is expected to become the next generation of mobile hardware terminals. In the future, there will be more application scenarios on the C-side and B-side, driving the VR/AR industry chain to usher in explosive growth.
![](http://p1-tt.byteimg.com/origin/tos-cn-i-qvj2lq49k0/b85247a24d1049b19a77892d6b62c669.jpg)
WIMI Seizes the Next Generation Opportunities
Various signs show that after several years of development, VR/AR is ushering in new development opportunities. The continuous upgrading and iteration of VR/AR hardware is expected to bring new development opportunities to leading brand manufacturers and related core technology companies. In such a wave, WIMI Hologram (WIMI.US), as a leading representative of manufacturers in the industry chain, has perfected the layout of technologies such as virtual reality, augmented reality, 5G, artificial intelligence, blockchain and other technologies at the technical level, and is accumulating a large number of technologies. In addition to the reserves, Metaverse hardware, Metaverse content, etc. are also laid out. Under the outbreak of the VR/AR outlet, WIMI took the lead and stood out.
It is reported that WIMI has been paying attention to related opportunities around Metaverse for a long time, and has carried out a lot of related technical reserves. According to the data, WIMI has 195 technical patents related to image processing and display, model input/output, and 3D modeling. 325 software copyrights. And the accumulation of leading technology patents, including a series of imaging algorithms, control methods, interaction methods, scene applications, hardware structure, etc., has a relatively comprehensive technical layout. It can be said that these patent layouts are in line with WIMI's advantages in software.
On the other hand, relying on its own technology ecosystem, WIMI focuses on the research and development in the field of hardware and cloud computing to create a unique Metaverse system of WIMI, which has laid a solid foundation for the arrival of the Metaverse market. In terms of hardware ecology, WIMI has developed a large number of new products through VR/AR ecological chain incubation. The unique ecological chain model has built a product matrix such as new VR/AR products, smart hardware and consumer products, forming a complete hardware system. WIMI attaches great importance to XR hardware layout, and may be a strong player in AR/VR glasses and Metaverse hardware in the future.
In terms of content application, WIMI has not fallen behind. Up to now, at the content level of Metaverse, it has 4,600 AR/VR rights IP content, which promotes the application of AR/VR from live broadcast, games and other consumer entertainment fields, accelerates penetration into different content fields such as industry and education, and achieves large-scale development. . In recent years, WIMI has also made its ecosystem more mature through investment and financing. At present, it has successively invested in a number of high-quality Metaverse companies including Cloud View Research, Wuxi Sandiren Culture, etc., to promote the implementation of a wider range of scene-based applications on the XR track, and to create a closed-loop AR/VR ecological link with online and offline linkages.
The Metaverse concept expands the investment direction of the capital side. In the past few years, WIMI has been insisting on investing in the core industry chain of VR/AR, focusing on investing in underlying technologies, including core components, core technologies, core interactions, and core applications. In the future, WIMI will focus on investment opportunities such as digital asset platforms, NFT digital products, To B and To C tool applications (such as virtual people, virtual meetings). From the perspective of the industry, WIMI Hologram can be said to be planning ahead for the future.
Concluding remarks
It is true that with the rise of the Metaverse concept and the accelerated commercialization of superimposed 5G, the attention and investment in the VR/AR market are like returning to 2016, with sales and production hitting new highs. The author learned that Apple (AAPL.US) CEO Cook recently conveyed his excitement about AR, among which the Apple AR/MR headset will be released in January 2023. As Apple's most complex product ever designed, Apple's AR/MR headset will further enhance the user experience of immersive games and video. And after Apple's AR/MR headset comes out, it will usher in the imitation of many competitors. This kind of imitation and competition will not only help the headset industry to quickly enter the next rapid growth period, but also promote the ecological development of related services and content.
So, in this wave of craze, let's wait for VR/AR to blossom together!
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