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Re: srinsocal post# 297108

Thursday, 08/25/2022 6:00:09 PM

Thursday, August 25, 2022 6:00:09 PM

Post# of 330428
2021 sales 1.6m
COGS 800k
gross 795k

Total gen & admin 949k

The gen & admin completely wiped out the gross profit and then some!

I was strictly referring to profitability. and the only way to get that is to make sure the gross is not wiped out by the expenses that sometime has nothing to with selling the product. After the COGS, the other expenses should be minimized as much as possible, unless we are talking about a major marketing campaign!