WiMi Hologram Cloud Inc (WIMI)

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VR Enters Automotive Industry, WiMi Drives Autonomous Driving with AR Technology.

Source
https://www.newstrail.com/vr-enters-automotive-industry-wimi-drives-autonomous-driving-with-ar-technology/

June 17. 2022

People are talking about the “metaverse” and Wall Street is very bullish about it. Wall Street predicts that the metaverse industry will reach $13 trillion by the end of this decade. Citi analyst Andre Lim believes that the metaverse consists of modules and that investing in these modules, or in companies that build the experience, is an early investment opportunity in the metaverse space. He also believes the metaverse market size will reach $8-13 trillion by 2030.

Meta is so committed to the metaverse that it has changed its ticker symbol from FB to META, officially implementing the new ticker symbol a few days ago. The industry sees the metaverse as a new growth point and the next strategic competitive field that will trigger a new round of reshuffle in the global technology industry. AR/VR provides an entry point for users to enter the metaverse; 5G network guarantees the stability of access and full-area coverage; IoT and industrial Internet drive massive machine access to the metaverse and will greatly enrich data resources. Beyond technology development, the automotive industry is also focusing on the derivative effects of the metaverse.

The application of AR/VR technology in intelligent transportation.
Nissan wants customers to preview its new electric car lineup more easily based on the metaverse, the company reported last month as it launched an exclusive virtual space on the VRChat platform to support visitors watching Nissan’s latest lineup of eco-friendly vehicles. In addition to the Nissan Car Tour experience, Nissan has also launched a virtual space on VRChat called “Nissan Sakura Driving Island. Here, visitors will be able to put themselves in the Nissan Sakura driving seat and drive around the beautiful island in a Nissan Sakura. However, you will not be able to control the virtual car. Instead, you will enjoy the scenery along the fixed route based on the autopilot mode.

There is no doubt that this is a smart move by Nissan based on VR technology in order to expand its customer reach. But Nissan is not the first company to adopt metaverse technology for branding, as earlier, Ford Motor Company has patented its augmented reality display for locating vehicles. The latest AR patent will further advance Ford’s AR technology by helping owners locate their vehicles quickly and easily through the use of AR displays. Similar technology is already available in some mapping apps, but this Ford patent not only fixes the location of the vehicle on a map, but also provides information on the real location of the vehicle near where it is parked and gives navigation directions to help owners find the vehicle quickly.

WiMi AR technology assists car driving.
With the gradual maturity of AR technology, AR technology has emerged in various fields, and the technology of combining AR technology with smart cars has increasingly attracted the attention of giant companies. It is reported that WiMi Hologram Cloud (NASDAQ:WIMI), a leading global AR science and technology-based company, is gradually entering the smart car field. In fact, WiMi Hologram Cloud, considered as one of the early pioneers in the field of holographic AR, is striving to gradually push the holographic AR technology into the real world to empower brands and partners and be trusted by users.

Specifically, services WiMi provides are mainly gathered in the professional fields of car AR holographic HUD, 3D holographic pulse LiDAR, head-mounted light field holographic devices, holographic semiconductors, holographic cloud software, holographic car navigation, metaverse holographic AR/VR devices, metaverse holographic cloud software, etc.; covering from holographic car AR technology, 3D holographic pulse LiDAR technology, holographic visual semiconductor technology, holographic software development, holographic AR virtual advertising technology, holographic AR virtual entertainment technology, holographic ARSDK payment, interactive holographic virtual communication, metaverse holographic AR technology, metaverse virtual cloud service and many other aspects of holographic AR technology. It is a holographic cloud integrated technology solution provider.

At present, WiMi’s AR is constantly enhanced, and its technology that gives full play to creativity provides a powerful means to expand human intelligence, and has a huge and far-reaching impact on production methods and social life, which will truly change the way of observing the world. In the field of travel, WiMi focused on the development of holographic AR technology to drive the automotive field with AR technology, combining holographic AR with self-driving navigation system. The most important feature of the holographic AR auto navigation system built into the car is that it can project three-dimensional images on the basis of the real road and automatically adjust according to the driver’s specific perspective to provide accurate driving navigation.

Public information shows that the holographic AR patents obtained by WiMi are widely used in telemedicine, industrial construction, environmental simulation, traffic indication, virtual education, holographic communication, 3D printing, and assisted driving. Along with the rapid development of the smart car industry, WiMi seeks to develop more holographic AR patents and products applicable to the automotive industry to establish deeper customer relationships by integrating software and hardware solutions for in-vehicle holography. It is understood that the WiMi HoloPulse LiDAR, a 3D holographic pulse LiDAR product, can greatly enhance the safety of autonomous driving, and is a safety role for advanced autonomous driving sensors, providing safe driving services and value-added automotive services for car owners.

Conclusion
It is easy to see that more and more companies are actively exploring new paths to integrate AR technology, and perhaps, AR technology will bring continuous innovation in future travel navigation. Ali and Gaode Maps have launched their own AR navigation technology one after another, and Drip travel has demonstrated its AR real-world navigation function, which is a technological innovation in computer vision positioning and 3D scene construction, using real-world to perceive the surrounding environment and help online taxi passengers better arrive at the boarding point. Meanwhile, Baidu’s autonomous driving system Apollo also released an AR-HUD-based intelligent driving solution. Currently, the AR navigation function is online in large airports, train stations and shopping malls. In the future, how AR technology will change public transportation and travel, we’ll see what happens then.