Amarin Corp Plc (AMRN)

[ralphey]

You mean its a "Statin Enhancer" hmmmm.... seems I have heard that mentioned here. I'm certain AMRN's outstanding marketing team has thought of this as well .....lol

Once again the buffoons should have marketed this as a satin enhancer - why ?

Because docs know statins
docs rx statins
docs will linnedialey link this with a statin in their thought patterns
Prescribing a statin ? Want 25 % improvement in performance ? Then add a statin enhancer !
Docs will not think of it as just a fish oil

Go to an office and ask to speak to a doc about fish oil or a statin enhancer - which one will open more doors ??

The list goes on and on - but its too late - Docs view this as fish oil - period and no one is going to waste their time and energy prescribing ground up anchovies in the 21st century

Instead of having come up with a marketing strategy we will spend out time energy and resources placing ourselves in a comfy office in Switzerland where we can enjoy the beautiful scenery and all the nice people ....

BUFFOONS !!!

I only wish there was more to short here