Tuesday, February 01, 2022 4:31:44 PM
The Pretzel Haus is happy to announce that it has partnered with Zaytech Software & Media based outside San Francisco, California to build out their first mobile application. Development is already underway on both the iOS and Android versions. Zaytech has implemented applications for more than 3,000 restaurants across the country with both online and mobile applications.
We selected Zaytech because they have the ability to design and build a customized app with the infrastructure we need to expand as we continue to open multiple locations. This app will be fully integrated into each restaurants POS system to assist us in delivering a world class experience. The advantage of us having our own branded app, compared to website only ordering, is that we will have the ability to push specials and marketing campaigns directly to our customers mobile phones. We will also have the capabilities to offer a customized loyalty program along with gift cards to make it easy for our customers to track on their mobile phones.
The Pretzel Haus will also be utilizing Zaytechs marketers & content creators as a key piece of our social media strategy. Their role will be to assess each client carefully and meticulously on a daily basis, ensuring our marketing and social media experiences are unique and engaging. This team from Zaytech will interact daily with our own staff and customers to create a truly personal experience to be remembered.
We've seen steady sales growth each of the first 4 weeks of January with each Saturday breaking the previous daily sales record. We also believe we are on the backside of the recent omicron surge that took place starting in late December and through all of January. This should start to alleviate the challenges all companies are having related to hiring and training employees. Once we can hire and train enough staff we will shift to a 6, then a 7 day work week when the timing is right. We believe our second location in Palm Harbor will be up and running soon and contribute to a strong finish to the 1st quarter of 2022.
CONTACT:
Greg Mitchell - CEO
https://www.otcmarkets.com/stock/GRLT/news/The-Pretzel-Haus-Mobile-App?id=341768
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