WiMi Hologram Cloud Inc (WIMI)

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The strong performance of the Metaverse of WIMI's holographic industry is related to the top ten predictions of the Metaverse market in 2022.

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http://www.lpls.net/read/1485034

January 27, 2022

"2022 is the Year of the Tiger, the tiger will grow mighty 2022", WIMI Hologram, an overseas listed company, will conduct in-depth discussions on topics such as the future development trend of the Metaverse under the realistic background of the continuous warming of the Metaverse, and at the same time grasp the new trend of industrial digitalization , Accelerate the cultivation and development of new kinetic energy, and target the industry Yuanyu...
The strong performance of the Metaverse of WIMI's holographic industry is related to the top ten predictions of the Metaverse market in 2022

"Metaverse" is not only one of China's top ten online buzzwords in 2021, but also a key concept jointly promoted by media, Internet companies and capital markets involving future technology and economic production. Strategy Analytics data shows that by 2026, the global metaverse market transaction volume will exceed 42 billion US dollars, and by 2028, the global metaverse market size may exceed 872.35 billion US dollars. Coincidentally, in response to this rising technology concept, IDC also officially released the top ten predictions for China's metaverse market in 2022.

IDC predicts that in 2022, big Internet companies will independently deploy the Metaverse platform, and training and remote office are expected to become the first commercial scenarios of the Metaverse, and mixed reality and game-related industries will become the most concerned in the early stage of Metaverse development. In terms of subdivision, the
- first prediction is that the Metaverse infrastructure builders will lead the effort;
- the second prediction is that the Internet giants will deploy their own Metaverse platforms;
- the third prediction is that the hardware will be fully upgraded, the accessories will be gradually enriched, and
- the virtual interaction will be more realistic; "Conference and Exhibition" may become the mainstream meeting form of enterprises.
- Prediction 5: XR hardware manufacturers will expand offline store layouts to pave the way for the promotion of Metaverse hardware;
- Prediction 6: Manufacturers will adopt a more aggressive price strategy in terms of hardware to actively seize the entrance to the Metaverse;
- Prediction 7, Metaverse game content will be refined , diversification, virtual and reality are closely linked;
- forecast 8, the threshold for UGC content creation will continue to decrease;
- forecast 9, related virtual asset transactions will face stricter supervision in 2022.

It is expected that in 2022, technology companies will continue to increase investment in the construction of the Metaverse platform in their respective fields, and after the top XR manufacturers and 2021 VR new products adopt a price strategy of starting sales near the cost price, it will continue in 2022, starting at low prices. Trends, game content promotion and other methods will further intensify the competition of hardware manufacturers.

"2022 is the year of the tiger, the tiger will grow in strength 2022", WIMI, an overseas listed company, conducted in-depth discussions on topics such as the future development trend of the Metaverse under the realistic background of the continuous warming of the Metaverse, and at the same time grasped the new trend of industrial digitalization, Accelerate the cultivation and development of new kinetic energy, support and cultivate the industrial metaverse in a targeted manner, especially in the fields of AR/VR headsets, scene content sections, and holographic AR advertising, and open a new chapter in 2022. Choosing to deploy these advanced fields not only means that WIMI has the confidence to not admit defeat, but also that the company has established the concept of creating more value in the future of the Metaverse.

Some institutions have analyzed that, as an important carrier for presenting the metaverse scene, the AR/VR industry will first usher in a period of rapid development. In the market, sales of AR/VR hardware are booming. Looking at a set of data, in November 2021, the sales volume of Meta's VR headset Oculus Quest 2 has reached 10 million units, and the global VR headset shipments will exceed 28 million in 2025. Apple is expected to launch an AR/VR headset in 2022. It is rumored that Apple's AR/VR headset, in addition to supporting VR, can also be used for AR development. At present, Apple has more than 1 billion active users in the world. According to Cook, Apple's future goal is to have one billion AR devices in ten years. The development goal of AR/VR equipment is to exist as a mobile terminal, which is more convenient and efficient.

According to public information, as one of the earliest AR/VR players in the Metaverse in China, WIMI has developed AR and VR headsets, leading a new generation of products with innovation, and provides customers with products including semiconductor, cloud computing, artificial One-stop solutions and services including intelligence, big data 5G, etc. As early as a few years ago, WIMI started the research and development and expansion of technologies and products in the field of AR/VR products, and gradually implemented and implemented the corresponding customer industry chain. At present, the main products of WIMI in the smart wearable device business field are: "WiMi HoloAR lens", "WiMi Hologram SoftLight", "WiMi HoloVR", etc.

In Metaverse's underlying technology and infrastructure, hardware equipment and platforms, as well as the layout of the scene content side, the layout of domestic enterprises in the Metaverse field also often pays attention to the scene content section. The ultimate goal of the metaverse is to create a virtual world that is parallel to the real world. Based on the current technological level, the metaverse is in the early stage of development, from the physical world to the virtual world, and the main application scenarios may be mainly concentrated in the fields of games, social interaction and consumption.

In fact, WIMI has taken the lead in producing nearly 5,000 high-quality holographic scene contents while grasping the entrance to the "AR/VR product metaverse" and helping more traditional application scenarios realize the digitization of virtual-real interaction. Based on its huge social user base, it adopts AR/VR, AI, 5G and other immersive technologies to build an idealized metaverse world, in which users can conduct extra-sensory social interaction, exploration, games, bringing them a diverse and immersive experience in the virtual world. Undoubtedly, this is very attractive to people who have not been exposed to AR/VR headsets or even AR virtual shopping.

The holographic AR advertising business is the main source of revenue of WIMI Hologram, which provides service solutions to customers through cooperation with media platforms and their agencies, including the placement of AR/VR interactive content advertisements. The future growth point of the marketing industry requires new concepts and businesses to develop, from digital marketing to digital advertising to intelligent marketing. WIMI is also keenly grasping the outlet of the Metaverse to speed up the layout and constantly explore new business growth points. WIMI's "Metaverse AR Marketing" has also taken shape, providing advertisers with "Metaverse" technology "Marketing" traffic plan. Under the trend of the Metaverse, WIMI has changed the scene and continued to do the holographic AR marketing services that it is good at. The business currently covers advertising, automobile, home, entertainment, education and other industries.

Although WIMI's Metaverse-style marketing behavior may still need to rely on technical support in the short term to open up the "hearts" of partners, it can indeed promote the exploration and implementation of the industry's "metaverse marketing" scenarios. In general, with new concepts and new business models row upon row, enterprises need to continuously learn and persist in self-innovation drive. WIMI has its own profound resources and brand advantages accumulated over the years, and will continue to deepen its efforts in the field of Metaverse economics, make steady progress, base itself on the Metaverse track, and deploy globally. It is also gradually growing into a company that actively participates in social and economic transformation and upgrading. A responsible technological innovation enterprise. In 2022, all technology-based companies can calm down and explore the metaverse market with a whole-zero mentality.