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Monday, 09/13/2021 9:24:48 AM

Monday, September 13, 2021 9:24:48 AM

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WiMi Hologram, which has entered the field of semiconductor chips, has an immeasurable market value in the next two years!

source
https://min.news/en/auto/1979f0ebcfc125f4e44f5bc40aa6341b.html

2021/09/13 20:10:56 HKT

Recently, the auto industry has been extremely hot. On the one hand, technology giants such as Baidu, Xiaomi, and Apple have joined the ranks of car-making, with high-profile capital entering the game; on the other hand, the lack of stock of auto chips has caused the world's major automakers to cut production and stop production one after another, which has attracted more attention. The automobile industry seems to have entered the "Spring and Autumn and Warring States Period" period, driving the automobile chip to stand above the tuyere.

Under the background of the global semiconductor industry shifting to China and China vigorously supporting the semiconductor industry, leading companies in the industry have reversed the "epidemic" investment and mergers and acquisitions to increase the future, private placement investment in the main business is in full swing, showing the resilience of China's chips and huge growth potential in the future .

According to industry insiders, the profitability of China's leading semiconductor companies has increased significantly, which means that China's semiconductor industry has entered a period of rapid growth and profit release.

According to previous statistics by AutoForecast Solutions, as of the end of March, the shortage of chips has caused a cumulative reduction of 1.157 million vehicles in the global automotive market. It is expected that the global automotive market will reduce production by more than 2 million vehicles in 2021. At the same time, the development trend of electrification, intelligence, and networking has led to more and more electronic devices in automobiles, and the demand for automotive semiconductors has grown rapidly. ICV Tank's statistics show that the global automotive chip market has reached 46 billion U.S. dollars in 2020 and is expected to exceed 63.5 billion U.S. dollars in 2022.

Taking the current hot automatic driving as an example, the latest ET7 model released by NIO has realized the L3 level automatic driving function, equipped with 11 high-definition cameras, 12 ultrasonic radars, 5 millimeter wave radars, 1 lidar, and 2 high-definition cameras. Precision positioning unit, 1 vehicle-road collaborative perception and 1 enhanced driver perception, and is also equipped with four NVIDIA Drive Orin SoC chips. As the level of autonomous driving increases, the number of these devices will inevitably increase.

Due to the rapid development of the electric vehicle and autonomous driving industries, car companies and consumers have an urgent need for the application of holographic AR-HUD technology. Therefore, the domestic listed company WiMi Hologram launched the "WiMi HoloAR HUD" product.

With the technological advancement of modern automobile cockpit electronic equipment and the growth trend of connected and driving cars, the market space for automotive HUD is very huge, and the automotive HUD market is expected to increase in size. Demands for automotive holographic AR navigation, holographic AR car windows, holographic AR rearview mirrors, and holographic AR in-vehicle communications have exploded rapidly. WiMi Hologram will develop solutions such as holographic vehicle equipment, holographic vehicle chips and holographic vehicle software to meet the needs of electric vehicle holographic applications. Committed to holographic software and hardware integration solutions, more holographic AR application products suitable for the electric vehicle industry will be developed.
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