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Wednesday, September 08, 2021 3:05:59 AM
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https://finance.sina.com.cn/jjxw/2021-09-07/doc-iktzqtyt4618924.shtml
September 07, 2021 18:35 China Jiangsu Net
It is said that the next stage of the Internet is the "metauniverse".
The future world of mankind will surely have a variety of virtual cultures. After entering 2021, the concept of the metaverse will become a new hot spot in the global capital market. From the current point of view, the virtual track is in the stage of expanding the speed of the circle. The explosion of the concept of "meta universe" makes this track enter the next schedule at full speed. While this concept detonated the Internet, it also brought more promising growth space for the virtual market.
"Meta Universe": From Science Fiction to Reality.
Even if it has become one of the most popular words in capital, no one can give a "perfect" definition of "Metaverse". In other words, people have not yet reached a standard consensus on what "meta universe is". Because of the evolution of the times and technological changes, the characteristics of the "meta universe" and the "possibility of form" have also been changing. However, one or two can still be explored through the growth history of the "meta universe" and the existing forms of presentation.
The concept of "meta universe" is well-known to the public through Spielberg's science fiction film "Number One Player".
See the trailer at:
https://www.youtube.com/watch?v=cSp1dM2Vj48
People only need to wear a VR device to enter a highly contrasting and prosperous virtual world, become anyone at will and experience a special life. By 2021, people have a more concrete expression of the characteristics and expectations of the "meta universe": the connotation of the "meta universe" has absorbed the Internet revolution, the artificial intelligence revolution, and virtual reality such as VR, AR, XR, MR, and game engines. The achievements of the technological revolution have shown to mankind the possibility of constructing a holographic digital world parallel to the traditional physical world...In short, the "meta universe" provides a new path for human society to realize the final digital transformation.
In order to open the door of "Meta Universe", Facebook adopts two methods of acquisition and research and development. The VR social platform FacebookHorizon, which has come out, can be regarded as Facebook's first milestone in exploring the "Meta Universe" world; NVIDIA has launched professional graphics for professional graphics. Omniverse, a one-stop online division of labor in the image field, a platform for optimizing workflow; HTC also announced the layout of "Meta Universe" and launched the virtual idol Vee; NetEase also invested in the parent company of IMVU, known as the world's largest virtual character social platform ; In 2020, Tencent invested in Roblox, a well-known immersive game, and proposed to vigorously develop the "full real Internet" in the virtual digital world that allows users to live freely with digital identities; WiMi Hologram announced the establishment of the Holographic Meta Universe Division to deploy the underlying hologram of the Meta Universe technology R & D.
Although all walks of life are struggling to find a better meta-universe, it is undeniable that the construction of the meta-universe cannot be completed in a day. With the development of science and technology, there are more investment opportunities waiting to be explored in the future. Of course, the process is also difficult. How to reduce costs, how to cultivate talents, how to issue the digital currency of the platform in the future, and how to break the independent ecology between the major platforms will be the key issues to be solved in the future. However, VR, AR, cranial nerve interface and other technologies and related hardware devices have always been regarded as tickets to enter the virtual world. Fortunately, in the past one or two years, the specific technologies involved in the metaverse include VR, AR, and cranial nerves. Interfaces, etc. have developed greatly in maturity and commercialization. Based on 5G technology, Metaverse has created a unique advantage in terms of the "low latency" requirement.
With the rapid large-scale commercialization of 5G and the popularity of the "meta universe" concept, coupled with the inflection point of VR and AR in the consumer market, another "future war" between domestic giants has quietly started. The industry believes that WiMi Hologram has found a solid fulcrum for its "meta universe" business. Considering that WiMi Hologram has been accelerating the layout of VR, AR consumer-level and game fields in recent years, it happens that the mainstream uses of AR in the consumer market are games, shopping and entertainment, etc., WiMi Hologram may be developed in the social and gaming fields Brand new track, complete your own'breakthrough and overtaking'.
Public information shows that WiMi Hologram was established in 2015 and was listed on NASDAQ in April 2020, with the NASDAQ stock code: WiMi. WiMi focuses on holographic cloud services, mainly focusing on automotive AR holographic HUD, 3D holographic pulse LiDAR, head-mounted light field holographic equipment, holographic semiconductor, holographic cloud software, holographic car navigation and other professional fields, covering from holographic car navigation AR technology, 3D holographic pulse LiDAR technology, holographic vision semiconductor technology, holographic software development, holographic AR advertising technology, holographic AR entertainment technology, holographic ARSDK payment, interactive holographic communication and other holographic AR technologies. It is a holographic cloud integrated technology Solution provider.
WiMi Hologram: the establishment of the Meta Universe Division, with the underlying technology first.
The meta-universe embodies mankind's exploration of the essence of things and the origin of the universe, and the pursuit of an idealized world. The essence of "Meta Universe" is an open virtual world, which requires the support of software and hardware conditions to serve many users through the Internet with high coverage and excellent network quality, so as to ensure the basic operation of this virtual world and content production. . WiMi Hologram represents China's leading provider of holographic AR application technology. Since the official establishment of the "Holographic Meta-Universe Business Unit", it has laid out the research and development of the underlying holographic technology of Yuan Universe, and further expanded the scene application of holographic technology in Yuan Universe. The "Next Generation Internet" is actively exploring and deploying.
In terms of meta-universe software technology, WiMi Hologram is based on imaging detection and recognition technology, template matching and detection technology, video processing and recognition technology, holographic 3D layer replacement technology in imaging recognition, and dynamic fusion processing technology in imaging tracking. AR content is embedded in virtual applications, generating commercial value in Metaverse commercial applications. In terms of meta-universe hologram hardware, WiMi Hologram has launched a related holographic XR head-mounted display product "WiMi Hologram SoftLight", and this product has been licensed by the US FFC and approved to enter the US market. The product accelerates iteration in terms of image color management, dockable devices, and wearing experience, which also lays the foundation for WiMi Hologram in the meta-universe head-mounted display market.
The meta-universe socialization is on the rise, and the biggest gain is the game. WiMi Hologram continues to evolve from the gaming experience, and provides users with more content for entertainment, social interaction, consumption and business work, covering various life scenarios. Through the research of 5G and cloud computing and other underlying technologies, WiMi Hologram platform upgrades the 5G high-bandwidth mobile communication network, and at the same time enhances the malleability of games through blockchain technology, which supports the entertainment of large-scale users playing games. In addition, WiMi Hologram focuses on in-depth R&D and market applications in all aspects of holographic 3D computer vision collection, AI synthesis, transmission, presentation, and application, covering everything from computer vision production, service platform construction, to cloud software development and technical support, etc. Each link, WIMI holographic computer vision AI synthesis, top-level visual AI production + professional visual presentation, promotes the gradual evolution of "metacosmic social interaction" into a high-precision restoration of "real world social interaction" in a virtual environment.
Looking back on 2020, WiMi Hologram, as the first share of the holographic concept, has successively obtained strategic investment from a number of well-known investment institutions, and its revenue has increased by several hundred million yuan year-on-year. Entering the meta-universe era, immersive consumption experience will also be a new fashion trend. The consumer experience of users will be very different from the past. Driven by AR, VR and other technologies, more immersive consumption may become the norm. For example, I found a favorite dress in an online store, but when I tried it on with joy, I found it was a regretful "buyer show." In the WiMi Holographic Meta-Universe business, there is no need to imagine, but can use personal virtual people to "try on the cloud" and directly judge whether it is worth buying through vision. It is very convenient and practical. This kind of "virtual and real interconnection" realizes a convenient shopping experience.
Meta universe is not just a game, what investment opportunities does it bring? Every company will have its own planning of meta universe. Games and AR are currently the most interesting directions for investors on the Metaverse Circuit. But is it really just games and AR? In fact, Metaverse is not just a game, it is a decentralized ecosystem, and the application scenarios are not only social, but can be entertained, work, shop, and watch on the platform. Simultaneous parallel digital worlds such as dramas and exhibitions. In order to realize such a meta-universe, multiple forces are needed to build it together. No single giant or individual can complete this task independently. Therefore, WiMi Hologram believes that games and AR are only the first entrance to the meta universe, but besides games and AR, there are many investment opportunities.
What are the investment opportunities of Meta Universe?
WiMi Hologram also tries to answer.
In terms of infrastructure, there are opportunities for 5G, WIFI6, semiconductors, batteries, computing power, cloud computing, edge computing, and GPUs. In terms of software and technical support, there are opportunities for blockchain, artificial intelligence, Internet of Things, system security, privacy computing, and SaaS. In terms of implementation form, there are opportunities for NFT, XR equipment, and brain-computer connection. In terms of application scenarios, there are even more flowers, including leisure and entertainment, investment and financial management, consumer shopping, work and entrepreneurship, diagnosis and treatment, education and training, content creation, new advertising, encrypted digital currency, etc., all industries are possible Connect with the meta universe.
WiMi Hologram announced the establishment of the Holographic Meta-Universal Division, which has proved to a certain extent the strength of WiMi Hologram in subverting traditional social and gaming fields. With the continuous improvement of VR, AR, AI technology, and the 3D space that integrates virtual and real, WiMi Hologram's exploration and layout in the "meta universe" may not stop at the two fields of social and gaming. However, whether it is to lay out the social and game areas where it is good at, or to explore more unknown tracks, WiMi Hologram still has a lot of room for growth in its core technology. Ideals can be very satisfying, but the technology also has to be rigid. WiMi Hologram is exploring the "future world" of the meta universe, so wait and see.
Recent WIMI News
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