CAVU Resources Inc (CAVR)

[NeverSettle]

$CAVR -

""High There" is an app that we have been keeping our eye on for the past several years. Initially it was a Tinder clone for cannabis users and was buzz-worthy at the time of its launch. High There failed to meet market expectations and even faced data security concerns that could be exploited to identify the names and locations of users. The company pivoted away from dating and expanded to offer ways to connect with others and be a part of a broader community, adding in product recommendations, groups, and content sharing. In a sense, they shifted to become more like the big players while remaining focused on cannabis culture. Staying true to one niche comes with its limitations. We have learned a lot from their journey, and it has helped us re-evaluate our vision for Soku.


Growing Beyond Cannabis
Our vision has evolved significantly since we began. CAVUResources’ key pillars are: Socialize, Learn, Live, Stay Healthy. Focusing Soku on cannabis culture limits our potential. The core dynamic of Soku has always been to find and connect with people who share similar interests as you. The focus on cannabis culture throughout the app meant that the community would inherently be Kush enthusiasts but might not necessarily appeal to others. We can still facilitate connecting with enthusiasts while not limiting the app to one niche. The focus on cannabis also brought with its age restrictions, content restrictions, and potential legal concerns for our users depending on the state or country that they reside in. We have tested Soku with focus groups in the United States, Europe, and Asia, receiving feedback from our international friends concerning the cannabis references. Soku's potential is huge, and we do not want to limit ourselves or the user experience. Our new strategy significantly expands market share and revenue potential to a multi-billion-dollar market."

cavuresources.s3.amazonaws.com/Soku+Statement+42021.pdf