Monday, March 15, 2021 9:04:08 AM
The land is likely to be assigned and held by the company's new subsidiary for Colorado operations and acquisitions, Mile High Green LLC. As previously announced, we will use the Mile High Green entity to acquire land, property, and licenses. We expect to work with Vincente Sederberg to obtain a cannabis license for cultivation.
After closing, the deal would expand the company's footprint in the strategically important Colorado cannabis market. In 2012, Colorado became one of the first two states in the US, along with Washington, to legalize recreational marijuana. Annual cannabis sales in the state increased 25% in 2020 to a record $2.2 billion. Since legalization, cannabis sales in Colorado have reached a cumulative total of over $10 billion.
"We are very excited about acquiring land for cannabis cultivation in Colorado," said Hero Technologies' CEO Gina Serkasevich. "Clearly, the state is a large and important market for cannabis, and establishing integrated operations there should help us accelerate our 'seed to sale' go-to-market strategy."
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