WiMi Hologram Cloud Inc (WIMI)

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TUV Rheinland: 5G will help XR such as VR/AR to be implemented on a large scale, and the ecological development of industries such as Apple, Google, WiMi Hologram.

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https://finance.sina.com.cn/stock/relnews/us/2020-11-24/doc-iiznctke2992182.shtml

Original title: TUV Rheinland: 5G will help XR such as VR/AR to be implemented on a large scale, and the ecological development of industries such as Apple, Google, WiMi Hologram, etc. Source: Moments Headlines

Speaking of the key word of the technology industry in 2020, there is no doubt that 5G. Since the official issuance of 5G licenses in 2019, China's 5G network construction has been in full swing. Various application scenarios associated with 5G have also begun to be put on the agenda. Among these application scenarios, XR is the most promising one.



The three major operators have deployed. Why is XR more potential in the 5G scenario? The Frost&; Sullivan report shows that by 2025, the scale of the global holographic AR market is expected to exceed 500 billion yuan, and the total revenue of China's holographic AR industry will reach 455 billion yuan by 2025.

XR refers to a combination of real and virtual, human-computer interaction environment generated through computer technology and wearable devices, including augmented reality (AR), virtual reality (VR), mixed reality (MR) and other forms.

Driven by the "new infrastructure", China's 5G construction has also entered the process of large-scale deployment and application innovation. As a new generation of communication network infrastructure, 5G injects new vitality into the evolution of XR technology and scene applications.

"Old infrastructure" represented by "Tie Gongji" has achieved China's economic miracle. The "new infrastructure" is driven by next-generation technologies such as 5G, artificial intelligence, Internet of Things, and intelligent computing, and will support China's economic prosperity in the next 40 years.

"New infrastructure" will maximize the application scenarios of XR, enabling XR technology to participate in helping various industries with digital transformation and intelligent upgrades.

5G+XR not only brings new opportunities to the industry, but also brings people a new way of life. At present, XR technology has been able to be used in social, office, entertainment, exhibition, education, production, art and other fields.

In fact, 5G+XR has not only become an arena for companies to demonstrate their hard-core capabilities, but also an accelerator for “new infrastructure”. For example, the three major operators have successively released 5G+XR development strategies to build their own moat around 5G+XR.

The 5G+VR model will give birth to a large number of application scenarios. Forecasts show that under the blessing of 5G, the application of XR on the B-side will develop rapidly. Especially under the catalysis of "new infrastructure", the penetration of 5G and XR technologies has accelerated, and XR in the 5G era is bound to be a broad market.

As an ecological service provider of 5G applications, WiMi Hologram focuses on computer vision holographic cloud services. The commercial application scenarios of WiMi Hologram Cloud products are mainly concentrated in home entertainment, light field theater, performance system, commercial publishing system and advertising display system. professional field.

WiMi Hologram covers holographic AR technology from holographic computer vision AI synthesis, holographic visual presentation, holographic interactive software development, holographic AR online and offline advertising, holographic ARSDK payment, 5G holographic communication software development, holographic face recognition development, etc. In multiple links, it is a holographic cloud comprehensive technical solution provider.

The high transmission and low latency features of 5G can enrich XR application scenarios. The large bandwidth characteristics of 5G networks can meet the development needs of XR. 5G overlay edge computing can bring low latency and transfer the computing power required for local rendering to cloud processing.

Because it can provide users with a more immersive experience, XR (extended reality), including VR (virtual reality), AR (augmented reality), MR (mixed reality), etc., is highly expected by people and is considered to be in the 5G era One of the killer apps.

Nowadays, with the maturity and large-scale commercialization of 5G technology, various XR applications have also attracted much attention.

Recently, WiMi Hologram released a new product "Holographic Soft Light Cinema" for mixed reality ("MR") head-mounted displays to further expand the company's holographic product portfolio matrix. This head-mounted device that focuses on audio and video entertainment brings a more immersive experience, a larger screen, a more comfortable seat, and a better sense of immersion.

The new iPhone released by Apple complements AR. Including iPhone 12 Pro and iPhone 12 Pro Max. Both phones are equipped with LiDAR, a LiDAR scanner, which will enhance the AR performance of the device. LiDAR is a so-called "time-of-flight" depth sensor, which mainly measures the time it takes for light to bounce off scene objects and return to the sensor. Through precise timing, relevant information can be used to determine the depth of each point. Rich in-depth information will improve the response speed and accuracy of the augmented reality experience.

Recently, as part of the virtual "Search On" campaign, Google announced the launch of its AR Autos feature and an upgraded visual search tool. These two new features will help people make shopping more convenient.

At present, many technology giants such as Apple and Google have layouts in the ecological chain fields such as XR and 5G. The demand for upstream suppliers is no longer simply the supply of electronic components or products. The ability to provide comprehensive solutions and the ability to provide one-stop value-added services have put forward higher requirements. With the increasing demand for holographic application solutions, WiMi will also combine holographic market application demand scenarios and provide corresponding solutions to meet market needs.

In the future, when 5G becomes popular, all walks of life will apply XR technology on a large scale. TÜV Rheinland TV stated in its "White Paper" that in recent years, XR technology has continuously seen amazing and innovative applications in industrial manufacturing, medical diagnosis, corporate operations, service marketing, education and training, and life entertainment, and they have all been proven More efficient and convenient, XR has already entered rapid development applications.

In the future, with the application development of XR equipment and with the help of 5G, the product introduction period of XR technology is bound to usher in rapid growth, and its application field will show phased development: from the initial game industry, it has been more deeply applied today The field of education and training, live video, and then to social, e-commerce and other scenes that have received much attention, and finally realize the future scenes in the imagination of science and technology. WiMi Hologram will also compete with other companies in the 5G era.