Hi Guys, Check this out from the Packwoods web site https://www.packwood.la/product/big-als-exotics-pink-plushers/ selling discounted at $50.00 per .07 oz.... Wow, over $11,428 per pound retail!! So even if we divide by $11,428 by 4 allowing for market up, jobber commissions etc. Likely NGW is getting $2800 per pound for their product. Look good to me. GLTA