How hard is it for Roger to send a proposal to a dozen IRs and see what they say?... ideally you want an IR that is coming off some nice wins, but this isnt hard to research, just ask them who their most recent clients are and look at the results
... but like I said, he doesn’t really need to hire an IR, he just needs to start completing simple things and being consistent with the communication.
A Savvy company with this much potential stuff to talk about would create a schedule to ensure that they have a tweet out at least every other day to keep peoples interest. Mixing it up with videos, pictures, articles, etc. there’s no excuse for going weeks without any type of info from the company, especially when longs are finding so much random DD on Google, almost daily. All of these things could be amplified by the CEO, without hiring anyone else. He just needs to use social media like other companies.
Most of the shareholders never see the DD that gets posted on the board, because it gets buried in an hour... If the company tweets it, the percentage of people improves dramatically = good for morale, which translates into the stock stability, etc
It seems like once in a while we get a flurry of a half dozen tweets all at one. How hard would it be to at lease break these tweets up onto multiple days to keep people checking their Twitter? It’s literally like he could care less about social media, but feels he has to do it so once in a while he just starts tweeting a bunch of stuff, before he goes silent for another few weeks. This is terrible planning and execution and after three years it’s obvious he has no skill at all when it comes to marketing this company.
A CEOs job is not to know how to do everything in the company, their job is to find key people that can get it done. It’s obvious that Roger is clueless when it comes to stocks, marketing, etc.
My messages contain many opinions. Please do your own research
and validation.
