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Re: NickHous post# 241328

Wednesday, 01/15/2020 2:12:42 PM

Wednesday, January 15, 2020 2:12:42 PM

Post# of 425644
Lipitor was priced similarly to Vascepa and did 13 billion in sales. His point is that peak revenue should be high even though the drug is being priced affordably/cheap relative to trying the price gouging approach.
It's basically been his standard answer for awhile in terms of why they don;t just double the price with approval and it being a volume deal not a pricing deal.
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