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Wednesday, 12/06/2006 12:40:58 AM

Wednesday, December 06, 2006 12:40:58 AM

Post# of 63
6 December 2006, 00:08am ET

VANCOUVER, British Columbia, Dec 06, 2006 (BUSINESS WIRE) --

CEO Arthur Griffiths threw projections out the window early this week, as another month of enormous site traffic closed. Since re-branding as wavelit.com, and with the swelling popularity of the Africam among other unique programs, website visits have been steadily increasing quarter over quarter. Wavelit.com now boasts 250,000 hits per day and an average of 230,000 page views as well.

September closed with just above 13 Million unique hits, as October smashed the previous month with just over 42 Million visitors to the site! November was another record-setting month as traffic continued to climb and another 50 Million hits were recorded. As December trends towards another 50 Million hits, the Q4 goal of 100 Million has already been surpassed, and Q1 2007 looks to offer viewers and advertisers some impressive statistics.

What makes these statistics so impressive is the relative comparison to benchmarks currently being established in the industry through online advertising. As the concept of Internet TV becomes more mainstream, both subscriber and media interest has exploded. Advertisers are competing for page views, and wavelit.com is excited about the interest to date. Based on current industry trends and current traffic on wavelit.com, CEO Arthur Griffiths anticipates an approximate value of $14 per 1000 page view, which could lead the company to over $100K per month in advertisement revenues alone.

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