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Wednesday, 11/20/2019 8:10:46 AM

Wednesday, November 20, 2019 8:10:46 AM

Post# of 17905
“Just being delicious isn’t enough these days,” added Folkson. “Neither is just being different. You need to be different, but in a way that actually matters to the consumer. We know sleep moves the needle for people. Then, the category manager needs to believe in the sales velocity of the line, and the vision shared with them of the major catalysts and specific marketing strategies we’ll be implementing to make 2020 an explosive year for the brand.”
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