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Post# of 4973293
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Sunday, 07/14/2019 1:04:52 PM

Sunday, July 14, 2019 1:04:52 PM

Post# of 4973293
AMFE DD: HUGE catalysts coming. Walmart, etc

In just days the first European shipment will arrive at our distribution. Then im sure they will fill UK and other parts of Europe in short order, which already has accounts waiting.



Heres the ship: https://www.marinetraffic.com/en/ais/details/ships/shipid:159196/mmsi:220417000/vessel:EMMA%20MAERSK

The USA shipment arrived 1.5 weeks ago. This is gonna get exciting imo. First title sold outside of Canada. Its happening WORLDWIDE!

Walmart is awaiting their first shipment, its already on the site: https://www.walmart.com/ip/Kill-the-Unicorns-An-Enchanted-Card-Game-For-Evil-Geniuses-Exclusively-Sold-on-Walmart-com/548174258

And another title is already listed: https://www.walmart.com/ip/Red-Panda-Card-Game-Exclusively-Sold-on-Walmart-com/979543007


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New KTU retailer, in a new country(Czech Republic ): https://www.zatrolene-hry.cz/spolecenska-hra/kill-the-unicorns-7503/

Heres a handful of others, but not all of them.... Nice to see so much WORLDWIDE interest piling up before the games even hit the shelves. Must be due to all the positive reviews from the game testers. Its gonna be a $XX,XXX,XXX seller in just the first year imo, like other titles... and it will have the strongest margin over anything they sell.

this is first title sold outside of Canada (1/10 the size of the USA) and they already do $XX,XXX,XXX per year, with ZERO dilution needed in 2 years. This is the time to be loading

New Zealand: https://www.mightyape.co.nz/toys/board-games/coming-soon

Philippines: http://www.ludogames.ph/product/kill-the-unicorns-pre-orde/

UK based: https://www.board-game.co.uk/pre-order-top-20/

Australia: https://www.gamesmen.com.au/kill-the-unicorns-card-game

Another UK: https://www.chaoscards.co.uk/board-games-c800/all-board-games-c550/morning-family-kill-the-unicorns-p160105

Potentially all over the world through: https://www.walmart.com/ip/Kill-the-Unicorns-An-Enchanted-Card-Game-For-Evil-Geniuses-Exclusively-Sold-on-Walmart-com/548174258

and another title coming to the largest retailer, next: https://www.walmart.com/ip/Red-Panda-Card-Game-Exclusively-Sold-on-Walmart-com/979543007

Like solid growth in your portfolio? Got AMFE?
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All of these retailers, on mutiple continents/countries have not been announced yet. Some of them are large gaming retail sites in their country + physical locations.

Do we have news coming, after these orders get filled??? lol...noooo doubt! SALES NEWS = the best kind of news.

We invest in these companies with the expectation that they will GROW and make us a lot of money in the process... and NOTHING validates this aspect like SALES NEWS to retailers that we can go to and see with our own eyes.

... then add in the fact that Snakes cuts out the middleman and will make a bigger margin than any of the other other games they sell.

Some titles in this market are doing $50+ million during the first year, IN JUST THE USA. Think about this!... If we did the same, or even half, we would see .01++ EPS (NET PROFIT).

This single game could make this a FAIRLY VALUED $1.00++ stock. One would have to be foolish to follow the DD here and discount the massive wave of excitement/speculation that is coming...

.... cause in pennyland ACTUAL RESULTS are BONUS. Speculation is the KEY driver for penny stock gains and nothing drives speculation like HIGH MARGIN products being sold to the BIGGEST retailers, WORLDWIDE.

Dont be the last to figure it out. Many here have made the DD easy for you, all you gotta do is read it and visualize how the story will unfold.

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The amazing aspect is that we ALREADY KNOW that people love the game per the reviews... and these are people that play games all the time, so they know a good game.

The only risk is if a good game cant get in front of people and be purchased, but Snakes wont have this issue. Thousands of people PER WEEK come to Snakes locations looking for title RECOMMENDATIONS from the Game Gurus.... and theres a little ol' retailer called WALMART that will be displaying it SOON and throughout the holiday season.

... and the game is in the perfect impulse price range, makes a great gift and has a VERY popular theme

A perfect setup?
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(repost) There's an initial risk in printing these games and not selling them, but this risk is reduced significantly when you are a MASTER DISTRIBUTOR of many other hot titles.

Its harder for a small publisher to approach a company like Walmart, with no sales history or other products, which can be worked into the deal to get it done... this is why publishers seek out distributors/sales rep to move their games, which Snakes already is...

... and distributors carry MANY titles, often thousands of different games... just because you land a distributor, does not mean they will put PRIORITY in pushing your titles to the retailers. The reps will have many other titles/toys/SKUs that are making THEM money and they focus on those. You can only talk about so many games in a session.

This is where the synergy of being a publisher, master distributor AND Game Cafe (free/profitable marketing) all tie into each other... Snakes can put priority on their OWN games and push them into Walmart, Target, etc increasing volume fast.

Snakes already has sales history with Walmart.... and the largest Canadian book chain (Chapters)... and other big Canadian retailers that sell games. Snakes is on pace to OWN Canadas gaming market. Look at how many Kickstarter publishers choose Snakes now.

I love synergistic business concepts!
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(repost) Morning is a creative think tank/publisher. This is why its such an powerful acquisition for this particular company. Snakes fills in everything else they need to get these products into the hands of the masses.

Snakes even offers them a place they can play test their games with a very experienced/large gaming staff + real world customers. IMO there will be no weak games in the future. Their titles will grow in strength as Steve starts adding his EXTREMELY EXPERIENCED input on game mechanics, rule alterations, how to write precise/easy instructions, etc. Steve is a grand master at this stuff, watch his videos, listen to the podcasts, read his articles, etc. He trains all the other staff on HOW to teach games and even edits rules to make them easier for customers to learn. He is a major asset alone, esp when combined with a game publisher.
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(repost) How many publishers have distribution and game cafes?

There are a lot of GREAT games that never get noticed. EVERYTHING is about getting noticed nowadays... Weak games can sell $XX,XXX,XXX just because it was in the store, not because it was good. A customer only needs to buy ONCE

... and is there any better place to get noticed than Game Cafes, with Game Gurus that can direct customers to play the titles they want?

Many customers rely on the Gurus to recommend games and teach them... and if people EASILY learn a game and enjoy it, the odd increase that they will buy a copy before leaving Snakes, or the next time they see it at Walmart and think "Hey, that was a fun game! My nephew would love to play this with me".. Either way we make $$$
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(repost) All snakes has to do is advertise that all or part of the $8 cover can be applied to one of Mornings games , if they buy before leaving... and this is off the FULL retail price, which means they would still collect more than if they sold at wholesale

This would not only get people interested in TRYING the games while in Snakes, it would also drive per location sales. Snakes cuts out the middleman, so they would STILL make a strong profit per copy at a sexy discount price...

... and most of these customers that buy one of these copies will take it home and play with others, because most games cant be played alone. This markets the game to additional people, who then might buy a copy when they see it at the store, on Amazon, etc.

This is why the sector is booming right now. People want to do things that are more social, away from their digital devices. This viral sales process is powerful and can push a game from nothing to $10's of millions, in just months.

... and all we need is ONE of these titles to be big... or all of them to do moderately well...

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As ive been saying for months, the current revenues, net profits, etc are nothing compared to whats coming from their self publishing division, alone

No need to overthink it, just do the simple DD. They are going to push these titles hard and no other aspect of the biz will have higher margins.

AMFE could have ZERO revenue right now and a SINGLE game could make this a fairly valued $XXX,XXX,XXX company. The growth potential is not only massive, it can happen FAST.
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The Snakes & Lattes Inc. locations have been hosting game designer nights for quite some time now and with being so deeply entrenched in the table top gaming community, it has begged the question internally for many months now as to when the company will begin entering the game publishing arena and bring new titles to market in-house. Snakes & Lattes is currently positioned to manage all stages of new projects beginning from inception to product launch, and will use its current resources for research and development, product testing, marketing, and of course sales and worldwide distribution. This move would bring a far greater ROI when compared to the ROI on the current game titles that we stock and distribute, essentially 'cutting out the middleman' and allowing us to stock and distribute larger volumes and further expand into additional markets internationally.

The current costs associated with stocking game inventory is comparable to the costs to print and manufacture our own game titles, which would not only provide larger volumes for the same price, but also immediate worldwide exclusive distribution rights. We will use our retail locations as 'proving grounds' for new game titles prior to publishing in order to determine which titles will generate the highest demand. This will of course be in addition to maintaining and growing our current sheet of exclusive distributorships from other popular game producers.

The company is currently working on acquiring the rights to publish our first game to kick-off our publishing division. The first game under this initiative is currently in the works and will be developed in conjunction with an experienced game author based in Switzerland. The specifics of the game are still a closely guarded secret so no further details relating to the game will be released at this time to protect the intellectual property. We will provide further details relating to the project when appropriate to do so, likely coinciding with the upcoming Fan Expo in Toronto this August, where Snakes & Lattes will be hosting a board game café and retail store in partnership with CAH and other major publishers.

Capturing world-wide distribution as well as maximum margins from production to sale leaves the company better positioned to expand all aspects of the business, and significantly increase the rate at which retail store and gaming café locations are opened. With the new Midtown Toronto location being the third and largest location, set to open this summer and boasting an impressive 2 stories, 55 tables inside and 5 tables out on the patio all the while accommodating up to 340 customers, the company has its eyes set on the immediate expansion across Canada and the United States.

The newly formed publishing division in addition to the successful retail and distribution divisions, is expected to significantly increase profitability at a minimal start-up cost by utilizing the company's existing assets, resources, and market reach. In terms of the company's expansion, this is the most cost effective and logical step towards the company's intent on complete market domination by continuing to execute on its successful business model which has been proven year over year.

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Pic of the playtesting arena for Unicorns: This is where most of the positive online reviews were derived...

This was at a trade show. The game is tested and enjoyed... IMO this game should spike revs/profits fast...

Looks like 3 tables were for IKAN, which is another title that is close to print...


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Snakes & Lattes segments: There are so many aspects to the Snakes sub, it blows my mind to think of all the different ways they could rapidly add to the bottom line... along with synergies between these segments...

Cafe/bar/restaurant: They can satisfy the morning to night crowds. Something for everyone... and they're able to charge a, $8 cover and still pack every table in these large locations.
Game retailer: Snakes sells games in each location + online. This revenue source has a higher margin than any other game retailer, because Snakes buys their inventory below wholesale (master distributor)
Event planning: For parties, corporate events, etc supplying food, games and Gaming Gurus... Location #3 (Midtown has a catering size kitchen which will allow them to expand this rapidly growing segment of the biz.
Marketing: Snakes can charge publishers to launch their game in style. Snakes can provide Gurus that push and teach these games. Along with marketing decor, themed cocktails/pastries/etc, drawings, sales displays, online videos, etc.
Publishing: Several games are about to launch under this new division and since they cut out the middleman, it will likely be the highest margin aspect of the biz + the fastest growing.
Fulfillment: Snakes is a fulfillment partner for smaller game designers. They ship individual Kickstarter orders out to Canadian Backers... FYI, gaming is the #1 most funded section on the Kickstarter site, ahead of Tech at #2. As Snakes locations expand into the USA, i expect their Fulfillment contracts to expand there as well
Master Distribution: Snakes is a master distributor for exclusive and non exclusive game titles. Along with several new products added through the Natural Stuff Inc acquisition. They sell to Walmart, Chapters, Amazon + anywhere that carries the hottest games.
Franchising: Big potential for this segment. Many people want their own location. Snakes would do well in any big city.

What am i missing?

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Snakes Workforce Photo: This is not a 2 person penny stock pretending to be bigger than they really are. Amfil has the workforce to handle whats coming...


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Publishing: A single self publishing deal could double annual revs by itself, with very strong margins... IMO Snakes has extremely high odds of hitting a winner on their first deal. They have game designers on their staff that study EVERY game on the market and make video/podcasts about them online... Plus, they know which types of games sell via the observations from thousands of customers that come to Snakes.

In their videos/podcasts they critique everything from the gameplay/dynamics to the artwork... They KNOW their stuff and are in the perfect situation to select great titles.

A single red hot game can match the revs of a dozen Snakes locations... and it will be the highest margin deal Snakes will make, since they cut out the middleman and have exclusivity from day 1, worldwide

This is one of the least discussed topics, but possibly the biggest thing they have going... They could drop several hot titles on the market and make 9 figures having exclusivity worldwide.

#lifechanger
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Snakes in the perfect position to push a game and get it KNOWN...

4 friends walk into Snakes. The Game Guru talks them into trying the new self published title. Guru quickly teaches game to table, which gets them playing faster, with little hassle... 1 of 4 players sees the title at a promotional price while leaving and since they just learned it and had a great time playing, she decides to take one home. Just so she can beat her boyfriend one more time!

3 weeks later a different group of friends are at her house and she pulls out the game... 4 new people quickly learn how to play from her mimicking the Game Guru... 1 of these players sees game at Walmart, remembers how much fun he had and decide to buy a copy...

... he takes game home, plays with kids... Kid pulls out game when friends are over...

THIS "viral" sales flow is why table gaming is growing so fast imo. The masses are HUNGRY for human interaction, away from digitial devices...

... and what better place to spread the virus, than a Game Cafe? The Game Gurus are practically injecting it into them!
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The odds of Snakes hitting a big game are strong... Any company can create a game, but most fail because they only have one option (their own game). Snakes is in position to CHOOSE games because people want to get in bed with a solid distributor and marketing vehicle like Snakes. A deal with Snakes helps ensure the game will get noticed and sold. Its big risk investing time and money into something that never gets discovered

The Gurus can PUSH games onto customers... "hey try this new game. Its easy to learn, ill teach it to you." Boom, groups of people being taught, every day...

... then these customers see the game in a nice marketing display + a discount, on the way out the door... and because they just learned it and had a great time playing, one or more of them pick up a copy and take it home, playing with family/friends (free marketing).

They are in the PERFECT situation to choose a solid title and sell it to the masses, in every aspect

This will lead to sector domination imo

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Warehouse Pics: This is what $5,000,000+ million in game inventory looks like...










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