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Tuesday, 07/02/2019 12:13:38 PM

Tuesday, July 02, 2019 12:13:38 PM

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Andi

Andiamo (OTC Pink: ANDI) and the $100 Million Pipe Dream
ANDI has made a couple of progressive announcements in the recent past, but it punched above its weight with its lofty sales estimate.

January 21, 2018

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Andiamo (OTC Pink: ANDI) and the a $100 Million Pipe Dream
Following a reverse merger at the end of 2017, Andiamo Corp (OTC Pink: ANDI) currently owns Utopya, an emerging Canadian smartphone company. This deal, which will see ANDI manufacture mid-market smartphones targeting emerging markets through Utopya, has been positively received by the market.

At the time of writing, the hotly traded stock had soared into penny-plus territory, with a range, since the merger of $0.0001-$0.0149. It also had a 30 day average volume of 157 million, reflecting the sharp investor interest generated by its foray into the highly profitable smartphone market.

Operationally prepared

The company expects its phones to be available for purchase through retail channels in mid-late 2018, according to an update to investors. It says that its manufacturing company has been fully vetted and is prepared to scale according to the company’s needs.

On the software end of the equation, its smartphones will run on Google’s (NASDAQ: GOOG) Android platform, which is ideal since this is the dominant operating system in emerging markets where Apple’s (NASDAQ: AAPL) iPhone’s price is out of reach for the masses. The company also inked a strategic partnership with Cycloides, a Canadian software company with a presence in emerging markets like Singapore. This partnership will be instrumental in introducing a unique software proposition that differentiates Utopya’s smartphones.

As far as onboarding retail partners such as carriers is concerned, ANDI lacks existing partners but expectations are high that it is in the process of signing agreements. The company’s senior executives attended CES 2018 in Las Vegas from January 9 -12, 2018. Though they did not have an exhibition booth, the team is reported to have spent much of the CES week in meetings, raising expectations that it was hammering out distribution deals with potential retail partners. A major announcement touching on the team’s activities at CES is expected in the next couple of weeks.

If ANDI secures a distribution contract with a sizeable carrier or electronics retailer, it should be able to roll out its products by mid-late 2018, in line with its guidance to investors. The company is optimistic this will happen. Mike Starkweather, the company President, expects sales to surpass $100 million by the end of 2018, according to an update published on Brodmann Enterprises.

Sales above $100 million will undoubtedly send ANDI’s shares on a spectacular bull run that will set the stage for up-listing. Investors seem to have already priced this possibility into the stock, if recent share price movement and trading volumes are anything to go by.

But will the company achieve these ambitious goals or is the $100 million sales target a pipedream that will cost speculative investors a fortune? A look at the smartphone market dynamics answers this question.

Smartphone market dynamics

Based on press statements, the company’s initial product rollout will likely begin in India, an attractive emerging market for mid-tier smartphones. India is one of the world’s most promising markets for mid-market smartphone producers due to steadily increasing smartphone penetration levels and a high population.