“Another point in Apple’s favor: It has demonstrated its ability to turn its hardware customers into digital subscribers. Its Apple Music service, which launched in 2015 to lukewarm reviews, has since acquired 50 million subscribers by offering free three-month trials to all iPhone users.
And one more: Apple has gone out of its way to position itself as a booster for news organizations — in part as a counterpoint to Facebook, which has frustrated many news publishers by changing its approach to news distribution multiple times. “We are committed to quality journalism,” Cue said in a press release announcing the Texture acquisition.”
“Tim Cook, Apple’s CEO. “We’ve also achieved a significant milestone with our active installed base of devices reaching 1.3 billion in January. That’s an increase of 30 percent in just two years, which is a testament to the popularity of our products and the loyalty and satisfaction of our customers.”
1.3 Billion !!!
The Waiters !!
PIXL !!
