Tuesday, October 16, 2018 11:41:48 AM
As far as 'company not focusing on sales as of now, I totally agree with that strategy, when we are talking about USA. Name recognition is IMO the first priority. How can they be focused on sales when this is only a 'soft rollout'. IT is just what it says - 'not all out' - ie soft. It is undoubtedly a necessary first step in entering into MAJOR RETAIL stores. This (soft rollout) is CVS/Target's choice. Most likely same will have to occur in the future for other name retail prior to getting on their shelves for good. So no focus on sales? IMO that is totally wrong. There are steps to take and a foundation to build prior to being alongside all those other 'name' brands sitting on the shelves of where this company would like these products to be. Hopefully those future sales will come from these necessary steps.
I think we all knew (and have discussed) the difficulty of a small 'new' company getting product on shelves in these major retail stores, so I for one am happy to hear that it is FINALLY happening!
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