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Re: Blatcherone post# 148925

Thursday, 08/16/2018 1:15:41 PM

Thursday, August 16, 2018 1:15:41 PM

Post# of 328780
I sure know I can't do a better job--nor do I believe anyone else can. One thing I try to do is not act like a know-it-all, especially without having all of the information and facts.

Let's take advertising for example. Yes, the normal way of thinking is to advertise to sell products. I get that. But what if, for example, that I had on-going negotiations with a much larger company---like WAY much larger company---and part of that agreement was that my product was going to be a part of their product. And that the much larger company told me, "we will be handling the advertising of the product, not you." Which of course is a much better strategy. And let's say for example I had limited funds. What do I do with those? Use them on advertising---or perhaps on filling orders.

I would say to fill the orders first, especially if I was a company who was small, but with great potential. So much potential in fact that much of the business world was aware of the game-changing product and patents I held. Still a small company fighting to survive until the much larger company, er, I should say companies (plural) went into partnership agreements and took care of my cash issue. THEN, I may entertain advertising. Would I love to have enough to both fill orders and advertise. Absolutely.

But if given the limitations I've described, the I would believe I was currently on the right path. Stay afloat until the MASSIVE opportunities currently being negotiated come to fruition. Something to consider.