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$HIPH PR out this am!! Trademark filled for its LALPINA HYDRO CBD which goes on sale Aug 27

American Premium Water Corp. (OTC:HIPH) Files IP Protection in Advance of CBD Beverage Launch on August 27, 2018Press Release | 08/08/2018

PLAYA VISTA, Calif., Aug. 08, 2018 (GLOBE NEWSWIRE) -- American Premium Water Corporation (OTC Pink:HIPH) (the “Company”) announces that the Company filed for intellectual property protection on August 7th in advance of the launch of LALPINA Hydro CBD on August 27th. This step will ensure the Company is safeguarded when it releases its market front running CBD products later this month. The Company also named David Schechtmann as President.

Ryan Fishoff, CEO of American Premium Water Corporation, commented, “The Company has filed the IP for LALPINA CBD products. This is another necessary and critical step in advance of our launch of LALPINA Hydro CBD. We want to take all necessary steps to protect our first to market advantage. Like I said last month when we announced the launch date, I cannot wait to begin the next phase of this process to begin selling this product. From conversations with industry leaders and investors, there is so much interest in the space, and it’s quite staggering how much the CBD market is growing on a weekly and monthly basis. I am happy to announce that the Company has formally added David Schechtmann as President of American Premium Water Corporation. His addition will be great for the company as we begin to ramp up the rollout of LALPINA Hydro CBD. He (David) will be a key asset with his legal background as we are in the process of evaluating several CBD related acquisitions. I am excited to work with David and I am very excited for the future holds for the Company in the near and long term.”

Mr. Schechtmann, who has advised the Company since shortly after its inception as American Premium Water in 2013, is a licensed lawyer in two states. Mr. Schechtmann will begin his position effective August 9th. In addition to his time advising the Company over the past five years, he has worked in a number of branding and social capabilities. His experience and abilities are a tremendous addition to the Company’s management team. Mr. Schechtmann will report directly to CEO Ryan Fishoff.

“David is a tremendous addition to the management team. I am so happy to have him aboard. He will be a tremendous asset to the Company and myself, as we continue to move forward with the strategy that I outlined earlier this year. Adding David will increase the Company’s bandwidth to evaluate more acquisitions and continue to dedicate resources to the Company’s existing brands (LALPINA, Gents, Worthy, FashionCoinX) and continue to grow them. Right now as we prepare for the launch of LALPINA CBD, David’s hire will free me up to focus on the ramp of this product that is extremely critical to shareholder value,” added Mr. Fishoff.

The Company first announced its creation of a CBD prototype during the week of Super Bowl LII. Delivering the CBD prototype was one of the keystone achievements of Mr. Fishoff’s first year as CEO, and an integral part of the “Brand. Luxury. Lifestyle” strategy that was released to the investor community earlier this year. CBD, the natural phytocannabinoid extracted from cannabis, is extracted from the stalk of a hemp plant and must have less than 0.3 percent THC, which allows it to be sold in states where cannabis isn’t legal. CBD can be as an all-natural alternative to opioids. Studies have shown that CBD can be a natural remedy for such ailments as asthma, insomnia, anxiety, depression, arthritis, among others maladies. The CBD market, which generated $820 million of sales in 2017, is projected to grow at 54% CAGR to $3 billion in 2020 according to Greenware Advisors, a large subsector in the overall $25 billion cannabis industry.

For a more in-depth look at American Premium’s long-term strategy, please view this interview that Mr. Fishoff conducted on the floor of the NASDAQ exchange with former Wall Street Journal reporter, Jane King:

American Premium Water Corp. is the public holding trading company that owns LALPINA HYDRO, LALPINA HYDRO CBD, Gents, Worthy, and FashionCoinX.

Please follow us on our social media outlets listed below:

@americanpremium
@lalpinabrands
@GentsCo
@FashionCoinX
#Gentsco
#lalpinahydrogen

For more information on American Premium Water Corporation / HIPH, go to:
http://www.lalpinahydrogen.com/investor-page.html

Gents
The New York-based Gents is a producer of luxury hats and other fine accessories and apparel. Their line is carried in over 200 retail outlets internationally, including Bloomingdale’s (NYSE:M), Nordstrom (NYSE:JWN), and Saks Fifth Avenue (TSE:HBC).

Visit the website below to learn more:
https://www.gentsco.com

@GentsCo
#GentsCo