Sunday, May 27, 2018 12:11:14 PM
Guys, after having a couple days to ponder the brand and what RC is doing I decided to fire off this letter hoping it would be well received. I don’t expect a response back til Tuesday at the earliest. I’m sure RC is busy enjoying the extended holiday weekend and I hope he is.
Here’s the Letter:
Dear Robert,
I received the shipment Friday morning and immediately started selling them at my store. Did a taste testing with employees and they were received well. Did notice some of the labels on the CBD waters are crooked. That should be addressed by your packer/producer.
I’ve had a couple days to evaluate and ponder your brand. With the CBD waters I think you’re missing a huge selling point by not making the fact that they are Alkaline AND Oxygenated clearly stated on the bottle. “Alkaline, Oxygenated CBD infused waters”?.Alkaline water is well known as being very healthy and good for you. Oxygenated water raises the body’s metabolism and promotes stamina. The only way I knew about it was reading the fine print on the bottle under the “powered by Alkame technology” logo. I’m familiar with what Alkame is doing and I’ve done extensive research of my own on properties of water.
Keep in mind Alkame produces the water for Puration Co’s “EverX CBD water targeting athletic performance and the bodybuilding industry. Basically your product is probably the same thing and it will be highly beneficial to athletes and anyone with a healthy, active lifestyle. That definitely should be clearly stated on your products.
Hope you had a killer Memorial weekend! I know you’re working very hard at several different things. I’m a shareholder in your company and so I have a vested interest in seeing you do very well. I believe in what you’re doing and if there’s anything I can help you with I would be honored to do so...
Warm Regards, John Cuccia - President, VSE inc.
Basically, I want to see a label redesign to take advantage of all the benefits that HighDrate offers the consumer. IMO, we’re lacking crucial information and of course, it’s just a oversight. Those waters are a cutting edge product and need to be marketed as such.
Long and Strong $KGKG
GLTA - WIC
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