Andiamo Corp. (ANDI)

[Dusty Whistletooth]

True, Apple is a big player and throws their weight around to leverage massive economies of scale.
They have the capability to do in house design and source components as they see fit - but - Their primary value is still in their software/UX design. How else do you think they can charge upwards of a grand for what often amounts to less actual pure hardware content than other phones? Sure they control the design and manufacturing aspects of their phones more than other pure software/UX companies (google/android) but Apple has a thing for wholistic product design so they are a bit more vertically integrated in that respect. That’s why every Apple product says it’s “Designed in California” - nobody cares where or who manufactures it. And in the end, they use all of the same suppliers that everyone else does.