Tuesday, March 20, 2018 11:53:20 AM
"To have a cannabis company like Invictus open the trading at TSXV, one of the world’s best trading communities, is truly inspiring," said Invictus Chairman and CEO Dan Kriznic. "With our footprint in Ontario and Alberta on track for full production over the next 12 months, and poised to help supply Canada's dynamic consumer marketplace with a wide variety of strains and extracts.”
Invictus changed its TSX Venture symbol from IMH to GENE, effective immediately for trading commencing on March 20, 2018, to reflect the importance of the company’s new partnership with rock icon and branding genius Gene Simmons, anticipating that Simmons will play a vital role as the company marches into this historic year for Canada and cannabis.
Simmons will be involved on a variety of different areas. His key focus will be on helping the company forge its public awareness strategy. Additionally, he will make appearances at the annual general meeting, investor meetings, and trade shows, and will serve as a media spokesperson. His efforts will be performed in accordance with the strict regulations of Health Canada's Access to Cannabis for Medical Purposes Regulations (ACMPR), the Food and Drugs Act (FDA) and the Narcotic Control Regulations (NCR).
Simmons explored a number of potential cannabis partnerships before deciding to work with Invictus.
"As I learned more about the changing sentiment of the public and investors, I was enthusiastic to invest in the Cannabis space. I did my due diligence with the available information on the top 10 Licensed Cannabis Producers in Canada, including a number of face-to-face interviews,” said Simmons. “They have a leadership that has the potential to change that and a solid plan for growth.”
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